APA (7th ed.) Citation

Malhotra, N. K., & Birks, D. F. (2005). Marketing research: An applied approach (Updated 2. European Ed.). Financial Times/Prentice Hall.

Chicago Style (17th ed.) Citation

Malhotra, Naresh K., and David F. Birks. Marketing Research: An Applied Approach. Updated 2. European Ed. Harlow, England [u.a.]: Financial Times/Prentice Hall, 2005.

MLA (9th ed.) Citation

Malhotra, Naresh K., and David F. Birks. Marketing Research: An Applied Approach. Updated 2. European Ed. Financial Times/Prentice Hall, 2005.