APA-Zitierstil (7. Ausg.)

Proctor, T. (2005). Essentials of marketing research (4. ed.). Prentice Hall.

Chicago-Zitierstil (17. Ausg.)

Proctor, Tony. Essentials of Marketing Research. 4. ed. Harlow [u.a.]: Prentice Hall, 2005.

MLA-Zitierstil (9. Ausg.)

Proctor, Tony. Essentials of Marketing Research. 4. ed. Prentice Hall, 2005.