The new law of demand and supply: the revolutionary new demand strategy for faster growth and higher profits
Kash redefines the ground rules of today's economy and gives managers the tools they need to outperform the competition and achieve dramatic growth and profits.
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York [u.a.]
Currency/Doubleday
2002
|
Ausgabe: | 1. ed. |
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Zusammenfassung: | Kash redefines the ground rules of today's economy and gives managers the tools they need to outperform the competition and achieve dramatic growth and profits. |
Beschreibung: | XIV, 255 S. graph. Darst. |
ISBN: | 0385504322 |
Internformat
MARC
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245 | 1 | 0 | |a The new law of demand and supply |b the revolutionary new demand strategy for faster growth and higher profits |c Rick Kash |
250 | |a 1. ed. | ||
264 | 1 | |a New York [u.a.] |b Currency/Doubleday |c 2002 | |
300 | |a XIV, 255 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
520 | 3 | |a Kash redefines the ground rules of today's economy and gives managers the tools they need to outperform the competition and achieve dramatic growth and profits. | |
650 | 4 | |a Demand (Economic theory) | |
650 | 4 | |a Supply and demand | |
650 | 0 | 7 | |a Marketingstrategie |0 (DE-588)4120697-6 |2 gnd |9 rswk-swf |
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689 | 0 | |5 DE-604 | |
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999 | |a oai:aleph.bib-bvb.de:BVB01-013201790 |
Datensatz im Suchindex
DE-BY-863_location | 1911 |
---|---|
DE-BY-FWS_call_number | 1911/2016:0159 |
DE-BY-FWS_katkey | 247204 |
DE-BY-FWS_media_number | 083100834985 |
_version_ | 1824553518244036608 |
adam_text | Acknowledgments vii
1. Why Demand Strategy? Why Now? 1
2. Demand Strategy: How to Outperform the Competition
and Create an Enterprise That Kndurcs 27
3. Sears Credit Wins on Demand 52
4. The First Principle: Analyze the Demand Forces
and Industry Factors That Have an Impact
on Your Business 63
5. The Second Principle: Select Your Most Profitahle
Demand Segments 92
6. The Third Principle. Build Lnduring Value
Propositions I hrough Differentiation 118
7. The Fourth Principle: Identify the Strategies
and Business Systems Needed to Meet Demand 143
8. The Fifth and Sixth Principles: Allocate Your
Resources and Execute Your Demand Strategy 168
9. Gatorade Wins on Demand 191
| CONTENTS 10. Countrywide Credit Industries 202
11. EMC s Demand Proposition 217
Epilogue 231
Notes 234
Index 246
|
any_adam_object | 1 |
author | Kash, Rick |
author_facet | Kash, Rick |
author_role | aut |
author_sort | Kash, Rick |
author_variant | r k rk |
building | Verbundindex |
bvnumber | BV019877596 |
callnumber-first | H - Social Science |
callnumber-label | HB801 |
callnumber-raw | HB801 |
callnumber-search | HB801 |
callnumber-sort | HB 3801 |
callnumber-subject | HB - Economic Theory and Demography |
classification_rvk | QC 340 |
ctrlnum | (OCoLC)48559097 (DE-599)BVBBV019877596 |
dewey-full | 338.5/21 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 338 - Production |
dewey-raw | 338.5/21 |
dewey-search | 338.5/21 |
dewey-sort | 3338.5 221 |
dewey-tens | 330 - Economics |
discipline | Wirtschaftswissenschaften |
edition | 1. ed. |
format | Book |
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id | DE-604.BV019877596 |
illustrated | Illustrated |
indexdate | 2025-02-20T06:37:09Z |
institution | BVB |
isbn | 0385504322 |
language | English |
lccn | 2001058288 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-013201790 |
oclc_num | 48559097 |
open_access_boolean | |
owner | DE-863 DE-BY-FWS |
owner_facet | DE-863 DE-BY-FWS |
physical | XIV, 255 S. graph. Darst. |
publishDate | 2002 |
publishDateSearch | 2002 |
publishDateSort | 2002 |
publisher | Currency/Doubleday |
record_format | marc |
spellingShingle | Kash, Rick The new law of demand and supply the revolutionary new demand strategy for faster growth and higher profits Demand (Economic theory) Supply and demand Marketingstrategie (DE-588)4120697-6 gnd Nachfrageermittlung (DE-588)4134942-8 gnd |
subject_GND | (DE-588)4120697-6 (DE-588)4134942-8 |
title | The new law of demand and supply the revolutionary new demand strategy for faster growth and higher profits |
title_auth | The new law of demand and supply the revolutionary new demand strategy for faster growth and higher profits |
title_exact_search | The new law of demand and supply the revolutionary new demand strategy for faster growth and higher profits |
title_full | The new law of demand and supply the revolutionary new demand strategy for faster growth and higher profits Rick Kash |
title_fullStr | The new law of demand and supply the revolutionary new demand strategy for faster growth and higher profits Rick Kash |
title_full_unstemmed | The new law of demand and supply the revolutionary new demand strategy for faster growth and higher profits Rick Kash |
title_short | The new law of demand and supply |
title_sort | the new law of demand and supply the revolutionary new demand strategy for faster growth and higher profits |
title_sub | the revolutionary new demand strategy for faster growth and higher profits |
topic | Demand (Economic theory) Supply and demand Marketingstrategie (DE-588)4120697-6 gnd Nachfrageermittlung (DE-588)4134942-8 gnd |
topic_facet | Demand (Economic theory) Supply and demand Marketingstrategie Nachfrageermittlung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013201790&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT kashrick thenewlawofdemandandsupplytherevolutionarynewdemandstrategyforfastergrowthandhigherprofits |
Inhaltsverzeichnis
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