Innovation and value co-creation: a theoretical approach for integrating customers in the innovation process
Saved in:
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
2004
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| Subjects: | |
| Item Description: | München, Techn. Univ., Habil.-Schr., 2004 |
| Physical Description: | 494 S. Ill., graph. Darst. |
Staff View
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| spelling | Piller, Frank T. 1969- Verfasser (DE-588)11819593X aut Innovation and value co-creation a theoretical approach for integrating customers in the innovation process vorgelegt von Frank Thomas Piller 2004 494 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier München, Techn. Univ., Habil.-Schr., 2004 Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Innovation (DE-588)4027089-0 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Unternehmen (DE-588)4061963-1 s Innovation (DE-588)4027089-0 s Kundenmanagement (DE-588)4236865-0 s DE-604 |
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| title | Innovation and value co-creation a theoretical approach for integrating customers in the innovation process |
| title_auth | Innovation and value co-creation a theoretical approach for integrating customers in the innovation process |
| title_exact_search | Innovation and value co-creation a theoretical approach for integrating customers in the innovation process |
| title_full | Innovation and value co-creation a theoretical approach for integrating customers in the innovation process vorgelegt von Frank Thomas Piller |
| title_fullStr | Innovation and value co-creation a theoretical approach for integrating customers in the innovation process vorgelegt von Frank Thomas Piller |
| title_full_unstemmed | Innovation and value co-creation a theoretical approach for integrating customers in the innovation process vorgelegt von Frank Thomas Piller |
| title_short | Innovation and value co-creation |
| title_sort | innovation and value co creation a theoretical approach for integrating customers in the innovation process |
| title_sub | a theoretical approach for integrating customers in the innovation process |
| topic | Kundenmanagement (DE-588)4236865-0 gnd Innovation (DE-588)4027089-0 gnd Unternehmen (DE-588)4061963-1 gnd |
| topic_facet | Kundenmanagement Innovation Unternehmen Hochschulschrift |
| work_keys_str_mv | AT pillerfrankt innovationandvaluecocreationatheoreticalapproachforintegratingcustomersintheinnovationprocess |