Event management: for tourism, cultural, business, and sporting events

"This is the book for anyone wishing to enter the rapidly growing field of event management. Event management is quite different from ordinary business management. Most business managers can make and learn from mistakes. Successful event managers realize that special skills are required for the...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Van Der Wagen, Lynn (VerfasserIn), Carlos, Brenda R. (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Upper Saddle River, NJ Pearson Prentice Hall 2005
Schlagworte:
Zusammenfassung:"This is the book for anyone wishing to enter the rapidly growing field of event management. Event management is quite different from ordinary business management. Most business managers can make and learn from mistakes. Successful event managers realize that special skills are required for the planning of these expensive and often one-time occasions." "From this book you will learn how to design, plan, market and stage an event. You will learn how to manage staff and staffing problems, and how to ensure the safety of everyone involved. And, you will learn what you need to know about legal compliance, risk management, financial control, and how to evaluate the success of the events you stage."--BOOK JACKET.
Beschreibung:Includes bibliographical references (S. 283-284) and index
Beschreibung:XI, 296 S. Ill., graph. Darst.
ISBN:0131149385

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