Advertising to children on TV: content, impact, and regulation
"Children's responses to advertising on TV and other media have been widely researched over the years, but no book devoted to the subject has appeared since 1990. These three authors have taken up the task by presenting a discussion of all the issues that surround regulating and protecting...
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| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Mahwah, N.J. [u.a.]
Erlbaum
2005
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| Subjects: | |
| Summary: | "Children's responses to advertising on TV and other media have been widely researched over the years, but no book devoted to the subject has appeared since 1990. These three authors have taken up the task by presenting a discussion of all the issues that surround regulating and protecting children from advertising, which they are not themselves able to assess because of psychological immaturity."--BOOK JACKET. |
| Item Description: | Includes bibliographical references (p. 171-195) and indexes |
| Physical Description: | ix, 209 p. |
| ISBN: | 0805844880 |
Staff View
MARC
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Record in the Search Index
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| author | Gunter, Barrie Oates, Caroline Blades, Mark |
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| dewey-search | 302.23/45/083 |
| dewey-sort | 3302.23 245 283 |
| dewey-tens | 300 - Social sciences |
| discipline | Allgemeines Soziologie |
| format | Book |
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| id | DE-604.BV019525602 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T20:00:26Z |
| institution | BVB |
| isbn | 0805844880 |
| language | English |
| lccn | 2004043266 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-012903581 |
| oclc_num | 54775814 |
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| owner | DE-12 DE-B170 DE-19 DE-BY-UBM |
| owner_facet | DE-12 DE-B170 DE-19 DE-BY-UBM |
| physical | ix, 209 p. |
| publishDate | 2005 |
| publishDateSearch | 2005 |
| publishDateSort | 2005 |
| publisher | Erlbaum |
| record_format | marc |
| spelling | Gunter, Barrie Verfasser aut Advertising to children on TV content, impact, and regulation Barrie Gunter ; Caroline Oates ; Mark Blades Mahwah, N.J. [u.a.] Erlbaum 2005 ix, 209 p. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references (p. 171-195) and indexes "Children's responses to advertising on TV and other media have been widely researched over the years, but no book devoted to the subject has appeared since 1990. These three authors have taken up the task by presenting a discussion of all the issues that surround regulating and protecting children from advertising, which they are not themselves able to assess because of psychological immaturity."--BOOK JACKET. Kinderen gtt Publicité et enfants Publicité télévisée et enfants Reclamefilms gtt Kind aTelevision advertising and children aAdvertising and children Kind (DE-588)4030550-8 gnd rswk-swf Werbesendung (DE-588)4189638-5 gnd rswk-swf Fernsehsendung (DE-588)4016842-6 gnd rswk-swf Fernsehsendung (DE-588)4016842-6 s Werbesendung (DE-588)4189638-5 s Kind (DE-588)4030550-8 s DE-604 Oates, Caroline Verfasser aut Blades, Mark Verfasser aut |
| spellingShingle | Gunter, Barrie Oates, Caroline Blades, Mark Advertising to children on TV content, impact, and regulation Kinderen gtt Publicité et enfants Publicité télévisée et enfants Reclamefilms gtt Kind aTelevision advertising and children aAdvertising and children Kind (DE-588)4030550-8 gnd Werbesendung (DE-588)4189638-5 gnd Fernsehsendung (DE-588)4016842-6 gnd |
| subject_GND | (DE-588)4030550-8 (DE-588)4189638-5 (DE-588)4016842-6 |
| title | Advertising to children on TV content, impact, and regulation |
| title_auth | Advertising to children on TV content, impact, and regulation |
| title_exact_search | Advertising to children on TV content, impact, and regulation |
| title_full | Advertising to children on TV content, impact, and regulation Barrie Gunter ; Caroline Oates ; Mark Blades |
| title_fullStr | Advertising to children on TV content, impact, and regulation Barrie Gunter ; Caroline Oates ; Mark Blades |
| title_full_unstemmed | Advertising to children on TV content, impact, and regulation Barrie Gunter ; Caroline Oates ; Mark Blades |
| title_short | Advertising to children on TV |
| title_sort | advertising to children on tv content impact and regulation |
| title_sub | content, impact, and regulation |
| topic | Kinderen gtt Publicité et enfants Publicité télévisée et enfants Reclamefilms gtt Kind aTelevision advertising and children aAdvertising and children Kind (DE-588)4030550-8 gnd Werbesendung (DE-588)4189638-5 gnd Fernsehsendung (DE-588)4016842-6 gnd |
| topic_facet | Kinderen Publicité et enfants Publicité télévisée et enfants Reclamefilms Kind aTelevision advertising and children aAdvertising and children Werbesendung Fernsehsendung |
| work_keys_str_mv | AT gunterbarrie advertisingtochildrenontvcontentimpactandregulation AT oatescaroline advertisingtochildrenontvcontentimpactandregulation AT bladesmark advertisingtochildrenontvcontentimpactandregulation |