Holdings: Principles of marketing

Principles of marketing:

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Bibliographic Details
Main Authors:	Kotler, Philip 1931- (Author), Armstrong, Gary (Author)
Format:	Book
Language:	English
Published:	Upper Saddle River, NJ Prentice Hall 2004
Edition:	10 ed.
Subjects:	Marketing Marketingmanagement Einführung Aufgabensammlung Lehrbuch
Physical Description:	XXIX, 661 S. Ill., graph. Darst.
ISBN:	0131212761

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MARC


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Record in the Search Index

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title	Principles of marketing
title_auth	Principles of marketing
title_exact_search	Principles of marketing
title_full	Principles of marketing Philip Kotler ; Gary Armstrong
title_fullStr	Principles of marketing Philip Kotler ; Gary Armstrong
title_full_unstemmed	Principles of marketing Philip Kotler ; Gary Armstrong
title_short	Principles of marketing
title_sort	principles of marketing
topic	Marketing gtt Marketing Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd
topic_facet	Marketing Marketingmanagement Einführung Aufgabensammlung Lehrbuch
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Holdings

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MARC

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