Das kleine Marketing-Lexikon:
Saved in:
| New Title: | Geml, Richard Marketing- und Verkaufslexikon |
|---|---|
| Main Authors: | , |
| Format: | Book |
| Language: | German |
| Published: |
Düsseldorf
Verl. Wirtschaft und Finanzen
2004
|
| Edition: | 3., aktualisierte und grundlegend überarb. Aufl. |
| Subjects: | |
| Physical Description: | 488 S. graph. Darst. |
| ISBN: | 3878811837 |
Staff View
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Record in the Search Index
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| author | Geml, Richard Lauer, Hermann 1937- |
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| edition | 3., aktualisierte und grundlegend überarb. Aufl. |
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| genre_facet | Wörterbuch |
| id | DE-604.BV017708907 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T19:21:01Z |
| institution | BVB |
| isbn | 3878811837 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-010646128 |
| oclc_num | 76590222 |
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| physical | 488 S. graph. Darst. |
| publishDate | 2004 |
| publishDateSearch | 2004 |
| publishDateSort | 2004 |
| publisher | Verl. Wirtschaft und Finanzen |
| record_format | marc |
| spelling | Geml, Richard Verfasser aut Das kleine Marketing-Lexikon Richard Geml ; Hermann Lauer 3., aktualisierte und grundlegend überarb. Aufl. Düsseldorf Verl. Wirtschaft und Finanzen 2004 488 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4066724-8 Wörterbuch gnd-content Marketing (DE-588)4037589-4 s DE-604 DE-188 Lauer, Hermann 1937- Verfasser (DE-588)121338746 aut Ab 4. Aufl. u.d.T. Geml, Richard Marketing- und Verkaufslexikon (DE-604)BV035052745 |
| spellingShingle | Geml, Richard Lauer, Hermann 1937- Das kleine Marketing-Lexikon Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4066724-8 |
| title | Das kleine Marketing-Lexikon |
| title_auth | Das kleine Marketing-Lexikon |
| title_exact_search | Das kleine Marketing-Lexikon |
| title_full | Das kleine Marketing-Lexikon Richard Geml ; Hermann Lauer |
| title_fullStr | Das kleine Marketing-Lexikon Richard Geml ; Hermann Lauer |
| title_full_unstemmed | Das kleine Marketing-Lexikon Richard Geml ; Hermann Lauer |
| title_new | Geml, Richard Marketing- und Verkaufslexikon |
| title_short | Das kleine Marketing-Lexikon |
| title_sort | das kleine marketing lexikon |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Wörterbuch |
| work_keys_str_mv | AT gemlrichard daskleinemarketinglexikon AT lauerhermann daskleinemarketinglexikon |