Kardes, F. R. (2002). Consumer behavior and managerial decision making (2. ed., internat. ed.). Pearson Education Internat.
Chicago Style (17th ed.) CitationKardes, Frank R. Consumer Behavior and Managerial Decision Making. 2. ed., internat. ed. Reading, Mass. [u.a.]: Pearson Education Internat, 2002.
MLA (9th ed.) CitationKardes, Frank R. Consumer Behavior and Managerial Decision Making. 2. ed., internat. ed. Pearson Education Internat, 2002.
Warning: These citations may not always be 100% accurate.