Conjoint measurement: methods and applications ; with 91 tables
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Berlin [u.a.]
Springer
2003
|
| Edition: | 3. ed. |
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Item Description: | Literaturangaben |
| Physical Description: | VII, 568 S. graph. Darst. : 24 cm |
| ISBN: | 3540404791 |
Staff View
MARC
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| 245 | 1 | 0 | |a Conjoint measurement |b methods and applications ; with 91 tables |c Anders Gustafsson ... ed. |
| 250 | |a 3. ed. | ||
| 264 | 1 | |a Berlin [u.a.] |b Springer |c 2003 | |
| 300 | |a VII, 568 S. |b graph. Darst. : 24 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Literaturangaben | ||
| 650 | 4 | |a Conjoint Measurement - Aufsatzsammlung | |
| 650 | 4 | |a Conjoint-Analyse / Marktforschung / Theorie | |
| 650 | 4 | |a Product management | |
| 650 | 4 | |a Conjoint analysis (Marketing) | |
| 650 | 4 | |a New products | |
| 650 | 0 | 7 | |a Conjoint Measurement |0 (DE-588)4213629-5 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4143413-4 |a Aufsatzsammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Conjoint Measurement |0 (DE-588)4213629-5 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Gustafsson, Anders |d 1964- |e Sonstige |0 (DE-588)121386384 |4 oth | |
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Record in the Search Index
| _version_ | 1804130144927875074 |
|---|---|
| adam_text | Table of Contents
Foreword....................................................................................................!
Paul
1.
Research Practice...............................................................................5
Anders Gustafsson, Andreas Herrmann and Frank Huber
2.
Separating Informational and Allocative Effects of Price..
VlTHALA R. RAO AND
3.
Sid Simmons and Mark
4
with Conjoint Analysis
Henrik Sattler
5.
Vector Model for Conjoint Data
Daniel Baier and Wolfgang Gaul
6.
Self-Explicated Approaches
Henrik Sattler
7.
The Role of Conjoint Analysis
Gian Luca Marzocchi, Sergio Brasini and
8.
Conjoint
Ola Blomkvist, Fredrk Ekdahl and Anders Gustafsson
VI Table of
9.
Conjoint Design
Frank Huber, Andreas Herrmann and Anders Gustafsson
10.
Choice-based Conjoint Analysis
Terry Elrod and Keith Chrzan
11.
Thorsten
12.
Partworth Estimates
Wagner Kamakura and Muammer Ozer
13.
the Methodology and Assessing Reliability and Validity
Andreas Herrmann, Dirk Schmidt-Gallas and Frank Huber
14.
Broader Context of Random Utility Theory
Preference Elicitation Methods....................................................
Jordan Louviere, David Hensher and Joffre Swait
15.
and Alternative Model Specifications
Rinus Haauer and Michel
16
Choices of Product Component Packages
Benedikt
Jordan J. Louviere and
17.
Venkatram Ramaswamy and Steven H. Cohen
Table of Contents
18.
Methodology Employing Conjoint Analysis...
Wayne S. DeSarbo and Christian F. DeSarbo
19.
Joel Huber, Bryan
20.
Application for the Automotive Industry
Claus
21
Dick R. Wittink and Sev K.
Author Index
|
| any_adam_object | 1 |
| author_GND | (DE-588)121386384 |
| building | Verbundindex |
| bvnumber | BV017304488 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.15.C655 2003 |
| callnumber-search | HF5415.15.C655 2003 |
| callnumber-sort | HF 45415.15 C655 42003 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QH 234 QH 254 |
| ctrlnum | (OCoLC)249130668 (DE-599)BVBBV017304488 |
| dewey-full | 658.8/342 658.8/34222 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/342 658.8/342 22 |
| dewey-search | 658.8/342 658.8/342 22 |
| dewey-sort | 3658.8 3342 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 3. ed. |
| format | Book |
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| id | DE-604.BV017304488 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T19:16:22Z |
| institution | BVB |
| isbn | 3540404791 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-010430165 |
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| physical | VII, 568 S. graph. Darst. : 24 cm |
| publishDate | 2003 |
| publishDateSearch | 2003 |
| publishDateSort | 2003 |
| publisher | Springer |
| record_format | marc |
| spelling | Conjoint measurement methods and applications ; with 91 tables Anders Gustafsson ... ed. 3. ed. Berlin [u.a.] Springer 2003 VII, 568 S. graph. Darst. : 24 cm txt rdacontent n rdamedia nc rdacarrier Literaturangaben Conjoint Measurement - Aufsatzsammlung Conjoint-Analyse / Marktforschung / Theorie Product management Conjoint analysis (Marketing) New products Conjoint Measurement (DE-588)4213629-5 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Conjoint Measurement (DE-588)4213629-5 s DE-604 Gustafsson, Anders 1964- Sonstige (DE-588)121386384 oth Digitalisierung UBPassau application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010430165&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Conjoint measurement methods and applications ; with 91 tables Conjoint Measurement - Aufsatzsammlung Conjoint-Analyse / Marktforschung / Theorie Product management Conjoint analysis (Marketing) New products Conjoint Measurement (DE-588)4213629-5 gnd |
| subject_GND | (DE-588)4213629-5 (DE-588)4143413-4 |
| title | Conjoint measurement methods and applications ; with 91 tables |
| title_auth | Conjoint measurement methods and applications ; with 91 tables |
| title_exact_search | Conjoint measurement methods and applications ; with 91 tables |
| title_full | Conjoint measurement methods and applications ; with 91 tables Anders Gustafsson ... ed. |
| title_fullStr | Conjoint measurement methods and applications ; with 91 tables Anders Gustafsson ... ed. |
| title_full_unstemmed | Conjoint measurement methods and applications ; with 91 tables Anders Gustafsson ... ed. |
| title_short | Conjoint measurement |
| title_sort | conjoint measurement methods and applications with 91 tables |
| title_sub | methods and applications ; with 91 tables |
| topic | Conjoint Measurement - Aufsatzsammlung Conjoint-Analyse / Marktforschung / Theorie Product management Conjoint analysis (Marketing) New products Conjoint Measurement (DE-588)4213629-5 gnd |
| topic_facet | Conjoint Measurement - Aufsatzsammlung Conjoint-Analyse / Marktforschung / Theorie Product management Conjoint analysis (Marketing) New products Conjoint Measurement Aufsatzsammlung |
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