Bildmarken: Meilensteine der Markengeschichte
Gespeichert in:
Format: | Buch |
---|---|
Sprache: | German |
Veröffentlicht: |
Zürich
Orell Füssli
2003
|
Schlagworte: | |
Beschreibung: | Franz. Ausg. u.d.T.: Marques visuelles. - Engl. Ausg. u.d.T.: Visual brands |
Beschreibung: | 83 S. zahlr. Ill. : 29 cm |
ISBN: | 3280050774 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
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001 | BV017258737 | ||
003 | DE-604 | ||
005 | 20040315 | ||
007 | t | ||
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016 | 7 | |a 967882516 |2 DE-101 | |
020 | |a 3280050774 |9 3-280-05077-4 | ||
035 | |a (OCoLC)65408963 | ||
035 | |a (DE-599)BVBBV017258737 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a ger | |
044 | |a sz |c CH | ||
049 | |a DE-573 |a DE-1050 |a DE-1051 | ||
050 | 0 | |a HD59.2 | |
084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
084 | |a QP 632 |0 (DE-625)141918: |2 rvk | ||
245 | 1 | 0 | |a Bildmarken |b Meilensteine der Markengeschichte |c [Hrsg.: Ogilvy Public Relations Worldwide]. René Lüchinger |
264 | 1 | |a Zürich |b Orell Füssli |c 2003 | |
300 | |a 83 S. |b zahlr. Ill. : 29 cm | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Franz. Ausg. u.d.T.: Marques visuelles. - Engl. Ausg. u.d.T.: Visual brands | ||
650 | 7 | |a Beeldmerken |2 gtt | |
650 | 7 | |a Grafische kunst |2 gtt | |
650 | 4 | |a Corporate image | |
650 | 4 | |a Logos (Symbols) | |
650 | 4 | |a Trademarks | |
650 | 0 | 7 | |a Firmenzeichen |0 (DE-588)4124979-3 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Geschichte |0 (DE-588)4020517-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Weltmarke |0 (DE-588)4237386-4 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Weltmarke |0 (DE-588)4237386-4 |D s |
689 | 0 | 1 | |a Firmenzeichen |0 (DE-588)4124979-3 |D s |
689 | 0 | 2 | |a Geschichte |0 (DE-588)4020517-4 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a Lüchinger, René |d 1958- |e Sonstige |0 (DE-588)113571143 |4 oth | |
710 | 2 | |a Ogilvy Public Relations Worldwide (New York, NY) |b Büro (Zürich) |e Sonstige |0 (DE-588)10066765-X |4 oth | |
999 | |a oai:aleph.bib-bvb.de:BVB01-010402763 |
Datensatz im Suchindex
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any_adam_object | |
author_GND | (DE-588)113571143 |
building | Verbundindex |
bvnumber | BV017258737 |
callnumber-first | H - Social Science |
callnumber-label | HD59 |
callnumber-raw | HD59.2 |
callnumber-search | HD59.2 |
callnumber-sort | HD 259.2 |
callnumber-subject | HD - Industries, Land Use, Labor |
classification_rvk | QP 624 QP 632 |
ctrlnum | (OCoLC)65408963 (DE-599)BVBBV017258737 |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV017258737 |
illustrated | Illustrated |
indexdate | 2024-07-09T19:15:48Z |
institution | BVB |
institution_GND | (DE-588)10066765-X |
isbn | 3280050774 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-010402763 |
oclc_num | 65408963 |
open_access_boolean | |
owner | DE-573 DE-1050 DE-1051 |
owner_facet | DE-573 DE-1050 DE-1051 |
physical | 83 S. zahlr. Ill. : 29 cm |
publishDate | 2003 |
publishDateSearch | 2003 |
publishDateSort | 2003 |
publisher | Orell Füssli |
record_format | marc |
spelling | Bildmarken Meilensteine der Markengeschichte [Hrsg.: Ogilvy Public Relations Worldwide]. René Lüchinger Zürich Orell Füssli 2003 83 S. zahlr. Ill. : 29 cm txt rdacontent n rdamedia nc rdacarrier Franz. Ausg. u.d.T.: Marques visuelles. - Engl. Ausg. u.d.T.: Visual brands Beeldmerken gtt Grafische kunst gtt Corporate image Logos (Symbols) Trademarks Firmenzeichen (DE-588)4124979-3 gnd rswk-swf Geschichte (DE-588)4020517-4 gnd rswk-swf Weltmarke (DE-588)4237386-4 gnd rswk-swf Weltmarke (DE-588)4237386-4 s Firmenzeichen (DE-588)4124979-3 s Geschichte (DE-588)4020517-4 s DE-604 Lüchinger, René 1958- Sonstige (DE-588)113571143 oth Ogilvy Public Relations Worldwide (New York, NY) Büro (Zürich) Sonstige (DE-588)10066765-X oth |
spellingShingle | Bildmarken Meilensteine der Markengeschichte Beeldmerken gtt Grafische kunst gtt Corporate image Logos (Symbols) Trademarks Firmenzeichen (DE-588)4124979-3 gnd Geschichte (DE-588)4020517-4 gnd Weltmarke (DE-588)4237386-4 gnd |
subject_GND | (DE-588)4124979-3 (DE-588)4020517-4 (DE-588)4237386-4 |
title | Bildmarken Meilensteine der Markengeschichte |
title_auth | Bildmarken Meilensteine der Markengeschichte |
title_exact_search | Bildmarken Meilensteine der Markengeschichte |
title_full | Bildmarken Meilensteine der Markengeschichte [Hrsg.: Ogilvy Public Relations Worldwide]. René Lüchinger |
title_fullStr | Bildmarken Meilensteine der Markengeschichte [Hrsg.: Ogilvy Public Relations Worldwide]. René Lüchinger |
title_full_unstemmed | Bildmarken Meilensteine der Markengeschichte [Hrsg.: Ogilvy Public Relations Worldwide]. René Lüchinger |
title_short | Bildmarken |
title_sort | bildmarken meilensteine der markengeschichte |
title_sub | Meilensteine der Markengeschichte |
topic | Beeldmerken gtt Grafische kunst gtt Corporate image Logos (Symbols) Trademarks Firmenzeichen (DE-588)4124979-3 gnd Geschichte (DE-588)4020517-4 gnd Weltmarke (DE-588)4237386-4 gnd |
topic_facet | Beeldmerken Grafische kunst Corporate image Logos (Symbols) Trademarks Firmenzeichen Geschichte Weltmarke |
work_keys_str_mv | AT luchingerrene bildmarkenmeilensteinedermarkengeschichte AT ogilvypublicrelationsworldwidenewyorknyburozurich bildmarkenmeilensteinedermarkengeschichte |