Marketing research essentials:
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Hoboken, NJ
Wiley
2004
|
| Edition: | 4. ed. |
| Subjects: | |
| Online Access: | Table of contents |
| Item Description: | "SPSS student version 11.0 for Windows"--CD-ROM. - Includes bibliographical references (p. 8-14 of the 3rd group) and index |
| Physical Description: | XXV, 420, 14, 8, 11 S. Ill. 1 CD-ROM (12 cm) |
| Format: | System requirements for accompanying CD-ROM: Windows 98, ME, XP, 2000 or Windows NT. |
| ISBN: | 0471448451 |
Staff View
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV017213282 | ||
| 003 | DE-604 | ||
| 005 | 20040328 | ||
| 007 | t | ||
| 008 | 030611s2004 xxua||| |||| 00||| eng d | ||
| 010 | |a 2003269698 | ||
| 020 | |a 0471448451 |9 0-471-44845-1 | ||
| 035 | |a (OCoLC)52349220 | ||
| 035 | |a (DE-599)BVBBV017213282 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 050 | 0 | |a HF5415.2 | |
| 082 | 0 | |a 658.8/3 |2 21 | |
| 084 | |a QP 611 |0 (DE-625)141908: |2 rvk | ||
| 100 | 1 | |a McDaniel, Carl D. |d 1941- |e Verfasser |0 (DE-588)128647450 |4 aut | |
| 245 | 1 | 0 | |a Marketing research essentials |c Carl McDaniel ; Roger Gates |
| 246 | 1 | 3 | |a SPSS for Windows |
| 250 | |a 4. ed. | ||
| 264 | 1 | |a Hoboken, NJ |b Wiley |c 2004 | |
| 300 | |a XXV, 420, 14, 8, 11 S. |b Ill. |e 1 CD-ROM (12 cm) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a "SPSS student version 11.0 for Windows"--CD-ROM. - Includes bibliographical references (p. 8-14 of the 3rd group) and index | ||
| 538 | |a System requirements for accompanying CD-ROM: Windows 98, ME, XP, 2000 or Windows NT. | ||
| 650 | 4 | |a Marketing - Recherche | |
| 650 | 4 | |a Marketing research | |
| 650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
| 689 | 0 | 0 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Gates, Roger |e Verfasser |4 aut | |
| 856 | 4 | |u http://www.loc.gov/catdir/toc/wiley032/2003269698.html |3 Table of contents | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-010372691 | ||
Record in the Search Index
| _version_ | 1804130063042478080 |
|---|---|
| any_adam_object | |
| author | McDaniel, Carl D. 1941- Gates, Roger |
| author_GND | (DE-588)128647450 |
| author_facet | McDaniel, Carl D. 1941- Gates, Roger |
| author_role | aut aut |
| author_sort | McDaniel, Carl D. 1941- |
| author_variant | c d m cd cdm r g rg |
| building | Verbundindex |
| bvnumber | BV017213282 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.2 |
| callnumber-search | HF5415.2 |
| callnumber-sort | HF 45415.2 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)52349220 (DE-599)BVBBV017213282 |
| dewey-full | 658.8/3 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/3 |
| dewey-search | 658.8/3 |
| dewey-sort | 3658.8 13 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 4. ed. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01586nam a2200445zc 4500</leader><controlfield tag="001">BV017213282</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20040328 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">030611s2004 xxua||| |||| 00||| eng d</controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="a">2003269698</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0471448451</subfield><subfield code="9">0-471-44845-1</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)52349220</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV017213282</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">US</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.2</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/3</subfield><subfield code="2">21</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 611</subfield><subfield code="0">(DE-625)141908:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">McDaniel, Carl D.</subfield><subfield code="d">1941-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)128647450</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing research essentials</subfield><subfield code="c">Carl McDaniel ; Roger Gates</subfield></datafield><datafield tag="246" ind1="1" ind2="3"><subfield code="a">SPSS for Windows</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">4. ed.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Hoboken, NJ</subfield><subfield code="b">Wiley</subfield><subfield code="c">2004</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXV, 420, 14, 8, 11 S.</subfield><subfield code="b">Ill.</subfield><subfield code="e">1 CD-ROM (12 cm)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">"SPSS student version 11.0 for Windows"--CD-ROM. - Includes bibliographical references (p. 8-14 of the 3rd group) and index</subfield></datafield><datafield tag="538" ind1=" " ind2=" "><subfield code="a">System requirements for accompanying CD-ROM: Windows 98, ME, XP, 2000 or Windows NT.</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing - Recherche</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing research</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4151278-9</subfield><subfield code="a">Einführung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Gates, Roger</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="856" ind1="4" ind2=" "><subfield code="u">http://www.loc.gov/catdir/toc/wiley032/2003269698.html</subfield><subfield code="3">Table of contents</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-010372691</subfield></datafield></record></collection> |
| genre | (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV017213282 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T19:15:04Z |
| institution | BVB |
| isbn | 0471448451 |
| language | English |
| lccn | 2003269698 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-010372691 |
| oclc_num | 52349220 |
| open_access_boolean | |
| physical | XXV, 420, 14, 8, 11 S. Ill. 1 CD-ROM (12 cm) |
| publishDate | 2004 |
| publishDateSearch | 2004 |
| publishDateSort | 2004 |
| publisher | Wiley |
| record_format | marc |
| spelling | McDaniel, Carl D. 1941- Verfasser (DE-588)128647450 aut Marketing research essentials Carl McDaniel ; Roger Gates SPSS for Windows 4. ed. Hoboken, NJ Wiley 2004 XXV, 420, 14, 8, 11 S. Ill. 1 CD-ROM (12 cm) txt rdacontent n rdamedia nc rdacarrier "SPSS student version 11.0 for Windows"--CD-ROM. - Includes bibliographical references (p. 8-14 of the 3rd group) and index System requirements for accompanying CD-ROM: Windows 98, ME, XP, 2000 or Windows NT. Marketing - Recherche Marketing research Marktforschung (DE-588)4037630-8 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Marktforschung (DE-588)4037630-8 s DE-604 Gates, Roger Verfasser aut http://www.loc.gov/catdir/toc/wiley032/2003269698.html Table of contents |
| spellingShingle | McDaniel, Carl D. 1941- Gates, Roger Marketing research essentials Marketing - Recherche Marketing research Marktforschung (DE-588)4037630-8 gnd |
| subject_GND | (DE-588)4037630-8 (DE-588)4151278-9 |
| title | Marketing research essentials |
| title_alt | SPSS for Windows |
| title_auth | Marketing research essentials |
| title_exact_search | Marketing research essentials |
| title_full | Marketing research essentials Carl McDaniel ; Roger Gates |
| title_fullStr | Marketing research essentials Carl McDaniel ; Roger Gates |
| title_full_unstemmed | Marketing research essentials Carl McDaniel ; Roger Gates |
| title_short | Marketing research essentials |
| title_sort | marketing research essentials |
| topic | Marketing - Recherche Marketing research Marktforschung (DE-588)4037630-8 gnd |
| topic_facet | Marketing - Recherche Marketing research Marktforschung Einführung |
| url | http://www.loc.gov/catdir/toc/wiley032/2003269698.html |
| work_keys_str_mv | AT mcdanielcarld marketingresearchessentials AT gatesroger marketingresearchessentials AT mcdanielcarld spssforwindows AT gatesroger spssforwindows |