TV advertising: a handbook of modern practice
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
Harper & Brothers
1959
|
| Subjects: | |
| Physical Description: | XVI, 292 S. Ill. |
Staff View
MARC
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Record in the Search Index
| _version_ | 1804129971168346112 |
|---|---|
| any_adam_object | |
| author | Bellaire, Arthur |
| author_facet | Bellaire, Arthur |
| author_role | aut |
| author_sort | Bellaire, Arthur |
| author_variant | a b ab |
| building | Verbundindex |
| bvnumber | BV017089141 |
| callnumber-first | H - Social Science |
| callnumber-label | HF6146 |
| callnumber-raw | HF6146.T42 |
| callnumber-search | HF6146.T42 |
| callnumber-sort | HF 46146 T42 |
| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)492470 (DE-599)BVBBV017089141 |
| dewey-full | 659.143 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.143 |
| dewey-search | 659.143 |
| dewey-sort | 3659.143 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV017089141 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T19:13:36Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-010306964 |
| oclc_num | 492470 |
| open_access_boolean | |
| owner | DE-N2 |
| owner_facet | DE-N2 |
| physical | XVI, 292 S. Ill. |
| publishDate | 1959 |
| publishDateSearch | 1959 |
| publishDateSort | 1959 |
| publisher | Harper & Brothers |
| record_format | marc |
| spelling | Bellaire, Arthur Verfasser aut TV advertising a handbook of modern practice Arthur Bellaire New York Harper & Brothers 1959 XVI, 292 S. Ill. txt rdacontent n rdamedia nc rdacarrier Television advertising |
| spellingShingle | Bellaire, Arthur TV advertising a handbook of modern practice Television advertising |
| title | TV advertising a handbook of modern practice |
| title_auth | TV advertising a handbook of modern practice |
| title_exact_search | TV advertising a handbook of modern practice |
| title_full | TV advertising a handbook of modern practice Arthur Bellaire |
| title_fullStr | TV advertising a handbook of modern practice Arthur Bellaire |
| title_full_unstemmed | TV advertising a handbook of modern practice Arthur Bellaire |
| title_short | TV advertising |
| title_sort | tv advertising a handbook of modern practice |
| title_sub | a handbook of modern practice |
| topic | Television advertising |
| topic_facet | Television advertising |
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