APA (7th ed.) Citation

Bellaire, A. (1959). TV advertising: A handbook of modern practice. Harper & Brothers.

Chicago Style (17th ed.) Citation

Bellaire, Arthur. TV Advertising: A Handbook of Modern Practice. New York: Harper & Brothers, 1959.

MLA (9th ed.) Citation

Bellaire, Arthur. TV Advertising: A Handbook of Modern Practice. Harper & Brothers, 1959.

Warning: These citations may not always be 100% accurate.