USA, Werbung in den USA:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | German |
| Published: |
Köln
Bfai
2003
|
| Series: | Tipps für die Praxis
|
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Physical Description: | 102 S. graph. Darst. : 21 cm |
| ISBN: | 3936737282 |
Staff View
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Record in the Search Index
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|---|---|
| adam_text |
INHALT
1
STRUKTUR
DES
WERBEMARKTES/
05
ALLGEMEINE
GRUNDDATEN
2
WERBEMEDIEN/WERBETRAEGER
16
3
WERBEAGENTUREN/MEDIAAGENTS
43
4
LANDESTYPISCHE/REGIONALE
ERFORDERNISSE
60
AN
DIE
WERBUNG
5
INVESTITIONSGUETERWERBUNG
69
6
KONSUMGUETERWERBUNG
75
7
GESETZLICHE
EINSCHRAENKUNGEN
79
8
KONTAKTANSCHRIFTEN
87
AUSSENWIRTSCHAFTSPUBLIKATIONEN
98 |
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| bvnumber | BV017063452 |
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| id | DE-604.BV017063452 |
| illustrated | Illustrated |
| indexdate | 2024-08-23T00:20:21Z |
| institution | BVB |
| institution_GND | (DE-588)10028568-5 |
| isbn | 3936737282 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-010295615 |
| oclc_num | 76433056 |
| open_access_boolean | |
| owner | DE-12 |
| owner_facet | DE-12 |
| physical | 102 S. graph. Darst. : 21 cm |
| publishDate | 2003 |
| publishDateSearch | 2003 |
| publishDateSort | 2003 |
| publisher | Bfai |
| record_format | marc |
| series2 | Tipps für die Praxis |
| spelling | Maier, Günter Verfasser aut USA, Werbung in den USA [Verf. Günter Maier]. Bundesagentur für Außenwirtschaft, bfai Werbung in den USA Köln Bfai 2003 102 S. graph. Darst. : 21 cm txt rdacontent n rdamedia nc rdacarrier Tipps für die Praxis Werbung (DE-588)4065541-6 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf (DE-588)4048476-2 Ratgeber gnd-content USA (DE-588)4078704-7 g Werbung (DE-588)4065541-6 s DE-604 Bundesagentur für Außenwirtschaft Sonstige (DE-588)10028568-5 oth DNB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010295615&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Maier, Günter USA, Werbung in den USA Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065541-6 (DE-588)4078704-7 (DE-588)4048476-2 |
| title | USA, Werbung in den USA |
| title_alt | Werbung in den USA |
| title_auth | USA, Werbung in den USA |
| title_exact_search | USA, Werbung in den USA |
| title_full | USA, Werbung in den USA [Verf. Günter Maier]. Bundesagentur für Außenwirtschaft, bfai |
| title_fullStr | USA, Werbung in den USA [Verf. Günter Maier]. Bundesagentur für Außenwirtschaft, bfai |
| title_full_unstemmed | USA, Werbung in den USA [Verf. Günter Maier]. Bundesagentur für Außenwirtschaft, bfai |
| title_short | USA, Werbung in den USA |
| title_sort | usa werbung in den usa |
| topic | Werbung (DE-588)4065541-6 gnd |
| topic_facet | Werbung USA Ratgeber |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010295615&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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