Le Pla, F. J. (2003). Brand driven: The route to integrated branding through great leadership. Kogan Page.
Chicago Style (17th ed.) CitationLe Pla, F. Joseph. Brand Driven: The Route to Integrated Branding Through Great Leadership. London u.a: Kogan Page, 2003.
MLA (9th ed.) CitationLe Pla, F. Joseph. Brand Driven: The Route to Integrated Branding Through Great Leadership. Kogan Page, 2003.
Warning: These citations may not always be 100% accurate.