Managing enterprise content: a unified content strategy
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Berkeley, Calif.
New Riders
2003
|
| Edition: | 1. ed. |
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Item Description: | Includes bibliographical references (p. [445]-448) and index |
| Physical Description: | XXII, 565 S. Ill. |
| ISBN: | 0735713065 9780735713062 |
Staff View
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| 100 | 1 | |a Rockley, Ann |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Managing enterprise content |b a unified content strategy |c Ann Rockley, Pamela Kostur, Steve Manning |
| 250 | |a 1. ed. | ||
| 264 | 1 | |a Berkeley, Calif. |b New Riders |c 2003 | |
| 300 | |a XXII, 565 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references (p. [445]-448) and index | ||
| 650 | 4 | |a Bases de données - Gestion | |
| 650 | 4 | |a Entreprises - Informatique - Gestion | |
| 650 | 4 | |a Gestion de l'information | |
| 650 | 4 | |a Gestion des connaissances | |
| 650 | 4 | |a Gestion des documents | |
| 650 | 4 | |a Sites Web - Conception | |
| 650 | 4 | |a Systèmes d'information de gestion | |
| 650 | 4 | |a Technologie de l'information - Gestion | |
| 650 | 4 | |a Datenverarbeitung | |
| 650 | 4 | |a Unternehmen | |
| 650 | 4 | |a Business enterprises |x Data processing |x Management | |
| 650 | 4 | |a Business records |x Management | |
| 650 | 4 | |a Database management | |
| 650 | 4 | |a Information resources management | |
| 650 | 4 | |a Information technology |x Management | |
| 650 | 4 | |a Knowledge management | |
| 650 | 4 | |a Management information systems | |
| 650 | 4 | |a Web sites |x Design | |
| 650 | 0 | 7 | |a Content Management |0 (DE-588)4673954-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Informationsmanagement |0 (DE-588)4114012-6 |2 gnd |9 rswk-swf |
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| 700 | 1 | |a Kostur, Pamela |e Sonstige |4 oth | |
| 700 | 1 | |a Manning, Steve |e Sonstige |4 oth | |
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| adam_text | Table of Contents
I The basis of a unified content
strategy 1
1 Content: The lifeblood of an
organization 3
Content: Where does it all come from? 4
Understanding the Content Silo Trap 5
A unified content strategy 12
Components of a unified content
strategy 16
Where does a unified content strategy
fit? 17
Scope of a unified content strategy 19
Summary 20
2 Fundamental concepts of reuse 23
What is content reuse? 24
Why reuse content? 24
The historical foundation for reuse 26
Reuse methods 29
When doesn t reuse make sense? 41
Summary 42
3 Assessing return on investment for
a unified content strategy 43
Addressing the goals 44
Calculating investment costs 54
Calculating return on investment 60
Summary 62
Contents vii
II Performing a substantive audit:
Determining business requirements 63
4 Where does it really hurt? 65
Identifying the dangers, opportunities, and
strengths 67
Identifying the goals 72
Identifying the challenges 73
Where a unihed content strategy won t help 75
Summary 78
5 Analyzing the content life cycle 79
Your task 80
Identifying your content life cycle 81
Identifying the players and issues 86
Summary 101
6 Performing a content audit 103
What is a content audit? 104
What s involved in doing a content audit? 105
Content audit examples 108
Building a reuse map 121
What comes after the audit? 123
Summary 125
7 Envisioning your unified content
life cycle 127
Addressing issues 128
Sample unified content life cycles 134
Summary 155
III Design 157
8 Information modeling 159
Understanding information architecture 160
Modeling based on analysis 161
Understanding granularity 165
Information product and element models 166
Components of models 170
How are models used? 175
viii Contents
9 Designing metadata 183
What is metadata? 184
Types of metadata 186
Creating a controlled vocabulary 199
Ensuring metadata gets used 200
Summary 201
10 Designing dynamic content 203
Why dynamic content? 204
When does dynamic content make sense? 205
Examples of dynamic content 206
Supporting dynamic content 208
Systematic reuse 222
Summary 224
11 Designing workflow 227
What is workflow? 228
Benefits of workflow 229
Depicting workflow 231
Roles, responsibilities, and processes 233
Designing effective workflow 240
Summary 243
12 Implementing your design 245
Factors affecting implementation 246
Physical granularity 248
Options for implementation 249
Semantic versus generic element or style
names 254
Metadata 259
Style sheets 260
Summary 263
IV Tools and technologies 265
13 Evaluating tools 267
Identifying your needs 268
Creating a list of potential vendors 274
Narrowing down the list 275
One size fits all? 279
Contents ix
14 The role of XML 281
A brief history of XML 282
What is XML? 284
A look at XML 285
Importance of XML to a unified content
strategy 289
Summary 296
15 Authoring tools 297
An overview of authoring tools 298
Capabilities and requirements for unified
content 300
Criteria for selection 309
Summary 310
16 Content management systems 311
The content management process 312
The types of content management systems 323
Summary 333
17 Workflow systems 335
Creation 337
Processing 338
Administration 341
Security and electronic signature 342
Other considerations 347
Summary 348
18 Delivery systems 351
Capabilities 352
Aggregation 353
Transformation 353
Conversion 356
Distribution and output management 356
Assembly 357
Automation 360
Summary 361
x Contents
V Moving to a unified content
stategy 363
19 Collaborative authoring: Breaking down
the silos 365
What is collaboration? 366
What does collaborative authoring require? 368
Summary 376
20 Separating content from format 379
Why separate content from format? 380
Writing structured content 382
Applying the model 388
Same content, different uses? 392
Summary 399
21 Managing change 401
Change management 402
Overcoming resistance 405
Why some projects fail 408
Changing roles 412
Summary 418
22 Transition plan 419
Scoping your unified content strategy 420
Structure without structured authoring
tools 423
Working with a limited budget 424
A phased approach 426
Summary 428
VI Resources 429
Glossary 431
Bibliography 445
Contents xi
A Checklist for implementing a unified
content strategy 449
Phase 1—Analysis 450
Phase 2—Design 453
Phase 3—Selecting tools and technologies 457
Phase 4—Development 460
Phase 5—Testing and system modifications 466
Phase 6—Pilot 470
Phase 7—Implementation 474
Phase 8—Post implementation 477
B Writing for multiple media 479
Writing online documentation 480
Writing for the Web 482
Writing for wireless devices 482
Writing for paper 483
Summarizing the guidelines 484
Conclusion 486
C Vendors 487
Authoring systems 488
Content management systems 493
Workflow systems 499
Delivery systems 503
D Tools checklist 507
Authoring tool functionality 508
Content management 515
Workflow 523
Delivery 529
E Content relationships 533
Basic relationships 534
Complex relationships 535
Managing the complexity 537
Conclusion 538
Index 539
|
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| discipline | Informatik Wirtschaftswissenschaften |
| edition | 1. ed. |
| format | Book |
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| isbn | 0735713065 9780735713062 |
| language | English |
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| physical | XXII, 565 S. Ill. |
| publishDate | 2003 |
| publishDateSearch | 2003 |
| publishDateSort | 2003 |
| publisher | New Riders |
| record_format | marc |
| spellingShingle | Rockley, Ann Managing enterprise content a unified content strategy Bases de données - Gestion Entreprises - Informatique - Gestion Gestion de l'information Gestion des connaissances Gestion des documents Sites Web - Conception Systèmes d'information de gestion Technologie de l'information - Gestion Datenverarbeitung Unternehmen Business enterprises Data processing Management Business records Management Database management Information resources management Information technology Management Knowledge management Management information systems Web sites Design Content Management (DE-588)4673954-3 gnd Informationsmanagement (DE-588)4114012-6 gnd Unternehmen (DE-588)4061963-1 gnd |
| subject_GND | (DE-588)4673954-3 (DE-588)4114012-6 (DE-588)4061963-1 |
| title | Managing enterprise content a unified content strategy |
| title_auth | Managing enterprise content a unified content strategy |
| title_exact_search | Managing enterprise content a unified content strategy |
| title_full | Managing enterprise content a unified content strategy Ann Rockley, Pamela Kostur, Steve Manning |
| title_fullStr | Managing enterprise content a unified content strategy Ann Rockley, Pamela Kostur, Steve Manning |
| title_full_unstemmed | Managing enterprise content a unified content strategy Ann Rockley, Pamela Kostur, Steve Manning |
| title_short | Managing enterprise content |
| title_sort | managing enterprise content a unified content strategy |
| title_sub | a unified content strategy |
| topic | Bases de données - Gestion Entreprises - Informatique - Gestion Gestion de l'information Gestion des connaissances Gestion des documents Sites Web - Conception Systèmes d'information de gestion Technologie de l'information - Gestion Datenverarbeitung Unternehmen Business enterprises Data processing Management Business records Management Database management Information resources management Information technology Management Knowledge management Management information systems Web sites Design Content Management (DE-588)4673954-3 gnd Informationsmanagement (DE-588)4114012-6 gnd Unternehmen (DE-588)4061963-1 gnd |
| topic_facet | Bases de données - Gestion Entreprises - Informatique - Gestion Gestion de l'information Gestion des connaissances Gestion des documents Sites Web - Conception Systèmes d'information de gestion Technologie de l'information - Gestion Datenverarbeitung Unternehmen Business enterprises Data processing Management Business records Management Database management Information resources management Information technology Management Knowledge management Management information systems Web sites Design Content Management Informationsmanagement |
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Indexes
THWS Würzburg Zentralbibliothek Lesesaal
| Call Number: |
1000 ST 515 R683 |
|---|---|
| Copy 1 | ausleihbar Available Place a Hold |