Van Auken, B. (2003). Brand aid: An easy reference guide to solving your toughest branding problems and strengthening your market position. American Management Association.
Chicago Style (17th ed.) CitationVan Auken, Brad. Brand Aid: An Easy Reference Guide to Solving Your Toughest Branding Problems and Strengthening Your Market Position. New York: American Management Association, 2003.
MLA (9th ed.) CitationVan Auken, Brad. Brand Aid: An Easy Reference Guide to Solving Your Toughest Branding Problems and Strengthening Your Market Position. American Management Association, 2003.
Warning: These citations may not always be 100% accurate.