Holdings: Data mining using SAS applications

Data mining using SAS applications:

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Bibliographic Details
Main Author:	Fernandez, George (Author)
Format:	Book
Language:	English
Published:	Boca Raton [u.a.] Chapman & Hall/CRC 2003
Subjects:	SAS (Computer file) Mineração de dados Sas (software estatístico) Commercial statistics > Computer programs SAS > Programm Data Mining
Online Access:	Inhaltsverzeichnis
Item Description:	Includes bibliographical references and index
Physical Description:	XV, 367 S. Ill., graph. Darst.
ISBN:	1584883456

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MARC


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Record in the Search Index

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adam_text	DATA MINING USING SAS APPLICATIONS GEORGE FERNANDEZ CHAPMAN & HALL/CRC A CRC PRESS COMPANY BOCA RATON LONDON NEW YORK WASHINGTON, D.C. CONTENTS 1 DATA MINING: A GENTLE INTRODUCTION 1 1.1 INTRODUCTION 1 1.2 DATA MINING: WHY NOW? 2 1.3 BENEFITS OF DATA MINING 3 1.4 DATA MINING: USERS3 1.5 DATA MINING TOOLS 5 1.6 DATA MINING STEPS 5 1.7 PROBLEMS IN THE DATA MINING PROCESS 9 1.8 SAS SOFTWARE:THE LEADER IN DATA MINING 10 1.9 USER-FRIENDLY SAS MACROS FOR DATA MINING 12 1.10 SUMMARY 13 REFERENCES 13 SUGGESTED READING AND CASE STUDIES 14 2 PREPARING DATA FOR DATA MINING 15 2.1 INTRODUCTION 15 2.2 DATA REQUIREMENTS IN DATA MINING 15 2.3 IDEAL STRUCTURES OF DATA FOR DATA MINING 16 2.4 UNDERSTANDING THE MEASUREMENT SCALE OF VARIABLES 16 2.5 ENTIRE DATABASE VS. REPRESENTATIVE SAMPLE 17 2.6 SAMPLING FOR DATA MINING 18 2.7 SAS APPLICATIONS USED IN DATA PREPARATION 18 2.8 SUMMARY 38 REFERENCES 39 SUGGESTED READING 39 3 EXPLORATORY DATA ANALYSIS 41 3.1 INTRODUCTION 41 3.2 EXPLORING CONTINUOUS VARIABLES 41 3-3 DATA EXPLORATION: CATEGORICAL VARIABLES 48 3.4 SAS MACRO APPLICATIONS USED IN DATA EXPLORATION 51 3.5 SUMMARY 76 XIII XIV * DATA MINING USING SAS APPLICATIONS REFERENCES 76 SUGGESTED READING 77 4 UNSUPERVISED LEARNING METHODS 79 4.1 INTRODUCTION 79 4.2 APPLICATIONS OF UNSUPERVISED LEARNING METHODS 80 4.3 PRINCIPAL COMPONENT ANALYSIS 81 4.4 EXPLORATORY FACTOR ANALYSIS 84 4.5 DISJOINT CLUSTER ANALYSIS 91 4.6 BI-PLOT DISPLAY OF PCA, EFA, AND DCA RESULTS 93 4.7 PCA AND EFA USING SAS MACRO FACTOR 94 4.8 DISJOINT CLUSTER ANALYSIS USING SAS MACRO DISJCLUS 123 4.9 SUMMARY 148 REFERENCES 148 SUGGESTED READING 149 5 SUPERVISED LEARNING METHODS: PREDICTION 151 5.1 INTRODUCTION 151 5.2 APPLICATIONS OF SUPERVISED PREDICTIVE METHODS 152 5.3 MULTIPLE LINEAR REGRESSION MODELING 153 5.4 BINARY LOGISTIC REGRESSION MODELING 163 5.5 MULTIPLE LINEAR REGRESSION USING SAS MACRO REGDIAG 171 5.6 LIFT CHART USING SAS MACRO LIFT 177 5.7 SCORING NEW REGRESSION DATA USING THE SAS MACRO RSCORE 182 5.8 LOGISTIC REGRESSION USING SAS MACRO LOGISTIC 186 5.9 SCORING NEW LOGISTIC REGRESSION DATA USING THE SAS MACRO LSCORE 191 5.10 CASE STUDY 1: MODELING MULTIPLE LINEAR REGRESSION 195 5.11 CASE STUDY 2: MODELING MULTIPLE LINEAR REGRESSION WITH CATEGORICAL VARIABLES 222 5.12 CASE STUDY 3: MODELING BINARY LOGISTIC REGRESSION 238 5.13 SUMMARY 258 REFERENCES 259 6 SUPERVISED LEARNING METHODS: CLASSIFICATION 263 6.1 INTRODUCTION 263 6.2 DISCRIMINANT ANALYSIS 264 6.3 STEPWISE DISCRIMINANT ANALYSIS 265 6.4 CANONICAL DISCRIMINANT ANALYSIS 266 6.5 DISCRIMINANT FUNCTION ANALYSIS 269 6.6 APPLICATIONS OF DISCRIMINANT ANALYSIS 272 6.7 CLASSIFICATION TREE BASED ON CHAID 272 6.8 APPLICATIONS OF CHAID 276 6.9 DISCRIMINANT ANALYSIS USING SAS MACRO DISCRIM 276 6.10 DECISONTREE USING SAS MACRO CHAID 283 6.11 CASE STUDY 1: CDA AND PARAMETRIC DFA 287 6.12 CASE STUDY 2: NONPARAMETRIC DFA 312 CONTENTS * XV 6.13 CASE STUDY 3: CLASSIFICATION TREE USING CHAID 330 6.14 SUMMARY 339 REFERENCES 340 SUGGESTED READING 341 7 EMERGING TECHNOLOGIES IN DATA MINING 343 7.1 INTRODUCTION 343 7.2 DATA WAREHOUSING 344 7.3 ARTIFICIAL NEURAL NETWORK METHODS 346 7.4 MARKET BASKET ASSOCIATION ANALYSIS 347 7.5 SAS SOFTWARE:THE LEADER IN DATA MINING 349 7.6 SUMMARY 350 REFERENCES 350 FURTHER READING 351 APPENDIX: INSTRUCTIONS FOR USING THE SAS MACROS 353 INDEX 357
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spelling	Fernandez, George Verfasser aut Data mining using SAS applications George Fernandez Boca Raton [u.a.] Chapman & Hall/CRC 2003 XV, 367 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index SAS (Computer file) Mineração de dados larpcal Sas (software estatístico) larpcal Commercial statistics Computer programs SAS Programm (DE-588)4195685-0 gnd rswk-swf Data Mining (DE-588)4428654-5 gnd rswk-swf Data Mining (DE-588)4428654-5 s SAS Programm (DE-588)4195685-0 s DE-604 GBV Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010006212&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis
spellingShingle	Fernandez, George Data mining using SAS applications SAS (Computer file) Mineração de dados larpcal Sas (software estatístico) larpcal Commercial statistics Computer programs SAS Programm (DE-588)4195685-0 gnd Data Mining (DE-588)4428654-5 gnd
subject_GND	(DE-588)4195685-0 (DE-588)4428654-5
title	Data mining using SAS applications
title_auth	Data mining using SAS applications
title_exact_search	Data mining using SAS applications
title_full	Data mining using SAS applications George Fernandez
title_fullStr	Data mining using SAS applications George Fernandez
title_full_unstemmed	Data mining using SAS applications George Fernandez
title_short	Data mining using SAS applications
title_sort	data mining using sas applications
topic	SAS (Computer file) Mineração de dados larpcal Sas (software estatístico) larpcal Commercial statistics Computer programs SAS Programm (DE-588)4195685-0 gnd Data Mining (DE-588)4428654-5 gnd
topic_facet	SAS (Computer file) Mineração de dados Sas (software estatístico) Commercial statistics Computer programs SAS Programm Data Mining
url	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010006212&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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