The influentials:
A volume that is part business manual and part intellectual adventure reveals how to target "the influentials"--the ten percent of Americans who quietly impact decisions regarding the cars we drive, the books we read, and the candidates we vote for.
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York [u.a.]
Free Press
2003
|
| Subjects: | |
| Summary: | A volume that is part business manual and part intellectual adventure reveals how to target "the influentials"--the ten percent of Americans who quietly impact decisions regarding the cars we drive, the books we read, and the candidates we vote for. |
| Item Description: | Includes index |
| Physical Description: | VIII, 353 S. graph. Darst. |
| ISBN: | 0743227298 0743227301 |
Staff View
MARC
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Record in the Search Index
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| indexdate | 2024-07-09T19:05:39Z |
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| isbn | 0743227298 0743227301 |
| language | English |
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| spelling | Keller, Edward B. Verfasser aut The influentials Ed Keller and Jon Berry New York [u.a.] Free Press 2003 VIII, 353 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes index A volume that is part business manual and part intellectual adventure reveals how to target "the influentials"--the ten percent of Americans who quietly impact decisions regarding the cars we drive, the books we read, and the candidates we vote for. Führung Civic leaders United States Leadership United States Social action United States Social influence Social participation United States Persönlichkeit (DE-588)4045242-6 gnd rswk-swf Gesellschaft (DE-588)4020588-5 gnd rswk-swf Beeinflussung (DE-588)4005203-5 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Beeinflussung (DE-588)4005203-5 s Gesellschaft (DE-588)4020588-5 s Persönlichkeit (DE-588)4045242-6 s DE-604 Berry, Jonathan L. Sonstige oth |
| spellingShingle | Keller, Edward B. The influentials Führung Civic leaders United States Leadership United States Social action United States Social influence Social participation United States Persönlichkeit (DE-588)4045242-6 gnd Gesellschaft (DE-588)4020588-5 gnd Beeinflussung (DE-588)4005203-5 gnd |
| subject_GND | (DE-588)4045242-6 (DE-588)4020588-5 (DE-588)4005203-5 (DE-588)4078704-7 |
| title | The influentials |
| title_auth | The influentials |
| title_exact_search | The influentials |
| title_full | The influentials Ed Keller and Jon Berry |
| title_fullStr | The influentials Ed Keller and Jon Berry |
| title_full_unstemmed | The influentials Ed Keller and Jon Berry |
| title_short | The influentials |
| title_sort | the influentials |
| topic | Führung Civic leaders United States Leadership United States Social action United States Social influence Social participation United States Persönlichkeit (DE-588)4045242-6 gnd Gesellschaft (DE-588)4020588-5 gnd Beeinflussung (DE-588)4005203-5 gnd |
| topic_facet | Führung Civic leaders United States Leadership United States Social action United States Social influence Social participation United States Persönlichkeit Gesellschaft Beeinflussung USA |
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