The persuasion handbook: developments in theory and practice
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Thousand Oaks, CA [u.a.]
Sage Publications
2002
|
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Item Description: | Hier auch später erschienene, unveränderte Nachdrucke |
| Physical Description: | XX, 874 S. 26 cm |
| ISBN: | 0761920064 9780761920069 |
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MARC
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Record in the Search Index
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| adam_text | Contents
Introduction ix
James Price Dillard and Michael Pfau
PART I. BASIC ISSUES
1. On Being Persuaded: Some Basic Distinctions 3
Gerald R. Miller
2. Oscillation in Beliefs and Decisions 17
Edward L. Fink, Stan A. Kaplowitz,
and Susan McGreevy Hubbard
3. Attitude Accessibility and Persuasion: The Quick and the Strong 39
David R. Roskos Ewoldsen, Laura Arpan Ralstin,
and James St. Pierre
4. The Media Priming Effect: News Media and
Considerations Affecting Political Judgments 63
Gerald M. Kosicki
5. The Negativity Effect in Political Advertising:
A Meta analysis 83
Mike Allen and Nancy Burrell
PART II. THEORIES OF PERSUASION
6. A Cognitive Dissonance Theory Perspective on Persuasion 99
Eddie Harmon Jones
7. Language Expectancy Theory 117
Michael Burgoon, Vickie Pauls Denning,
and Laura Roberts
8. The Role of Attitude Functions in Persuasion and Social Judgment 137
Sharon Shavitt and Michelle R. Nelson
9. The Elaboration Likelihood Model:
Its Impact on Persuasion Theory and Research 155
Steve Booth Butterfield and Jennifer Welbourne
10. Involvement as Goal Directed Strategic Processing:
Extending the Elaboration Likelihood Model 175
Michael D. Slater
11. The Heuristic Systematic Model of Social Information Processing 195
Alexander Todorov, Shelly Chaiken,
and Marlone D. Henderson
12. Revisiting the Theory of Psychological Reactance:
Communicating Threats to Attitudinal Freedom 213
Michael Burgoon, Eusebio Alvaro,
Joseph Grandpre, and Michael Voulodakis
13. Nuances in Inoculation: Theory and Applications 233
Erin Alison Szabo and Michael Pfau
14. The Theory of Reasoned Action 259
Jerold L. Hale, Brian J. Householder,
and Kathryn L. Greene
PART III. AFFECT AND PERSUASION
15. Discrete Emotions and Persuasion 289
Robin L. Nabi
16. Persuasion and the Structure of Affect 309
James Price Dillard and Anneloes Meijnders
17. Guilt as a Mechanism of Persuasion 329
Daniel J. O Keefe
18. Persuasive Effects of Product Warning Labels 345
Mark A. deTurck
PART IV. MESSAGE FEATURES
19. Language and Persuasion 371
Lawrence A. Hosman
20. Message Framing in the Prevention and Early Detection of Illness 391
Peter Salovey, Tamera R. Schneider,
and Anne Marie Apanovitch
21. Figurative Language and Persuasion 407
Pradeep Sopory and James Price Dillard
22. Evidence 427
Rodney A. Reynolds and J. Lynn Reynolds
23. Nonverbal Influence 445
Judee K. Burgoon, Norah E. Dunbar, and Chris Segrin
PART V. CONTEXTS
24. Persuading in the Small Group Context 477
Franklin J. Boster and Michael G. Cruz
25. A Variable Based Typology and a Review of
Advertising Related Persuasion Research During the 1990s 495
Xinshu Zhao
26. The Business of Influence: Principles That
Lead to Success in Commercial Settings 513
Kelton v. L. Rhoads and Robert B. Cialdini
27. Persuasion in the Legal Setting 543
John C. Reinard
PART VI. PERSUASION CAMPAIGNS
28. Political Campaign Persuasion and Its Discontents:
Perspectives From the Past and Research Prescriptions for the Future 605
Richard M. Perloff
29. Enlarging the Role of Environment as a
Social Influence Construct in Health Campaigns 633
Roxanne Parrott, Nichole Egbert,
John Anderton, and Enid Sefcovic
30. Overcoming the Challenges of Environmental
Public Information and Action Programs 661
Garrett J. O Keefe and Robin L. Shepard
PART VII. MEDIA
31. The Impact of News and Entertainment
Media on Perceptions of Social Reality 691
William P. Eveland, Jr.
32. The Role of Meaning Construction in the
Process of Persuasion for Viewers of Television Images 729
John E. Newhagen
33. The Embodied Meaning of Media Forms 749
R. Lance Holbert
34. Interactive Technology and Persuasion 765
B. J. Fogg, Elissa Lee, and Jonathan Marshall
Summary: Final Thoughts About Persuasion 789
Michael Pfau and James Price Dillard
Author Index 797
Subject Index 847
About the Editors 863
About the Contributors 865
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| dewey-ones | 303 - Social processes |
| dewey-raw | 303.342 |
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| discipline | Sprachwissenschaft Soziologie Psychologie Literaturwissenschaft |
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| indexdate | 2024-07-09T19:05:38Z |
| institution | BVB |
| isbn | 0761920064 9780761920069 |
| language | English |
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| physical | XX, 874 S. 26 cm |
| publishDate | 2002 |
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| spelling | The persuasion handbook developments in theory and practice James Price Dillard ; Michael Pfau Thousand Oaks, CA [u.a.] Sage Publications 2002 XX, 874 S. 26 cm txt rdacontent n rdamedia nc rdacarrier Hier auch später erschienene, unveränderte Nachdrucke Gesellschaft Persuasion (Psychology) Social aspects Persuasion (Rhetoric) Beeinflussung (DE-588)4005203-5 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Beeinflussung (DE-588)4005203-5 s DE-604 Dillard, James Price Sonstige oth Pfau, Michael Sonstige oth HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009985323&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | The persuasion handbook developments in theory and practice Gesellschaft Persuasion (Psychology) Social aspects Persuasion (Rhetoric) Beeinflussung (DE-588)4005203-5 gnd |
| subject_GND | (DE-588)4005203-5 (DE-588)4143413-4 |
| title | The persuasion handbook developments in theory and practice |
| title_auth | The persuasion handbook developments in theory and practice |
| title_exact_search | The persuasion handbook developments in theory and practice |
| title_full | The persuasion handbook developments in theory and practice James Price Dillard ; Michael Pfau |
| title_fullStr | The persuasion handbook developments in theory and practice James Price Dillard ; Michael Pfau |
| title_full_unstemmed | The persuasion handbook developments in theory and practice James Price Dillard ; Michael Pfau |
| title_short | The persuasion handbook |
| title_sort | the persuasion handbook developments in theory and practice |
| title_sub | developments in theory and practice |
| topic | Gesellschaft Persuasion (Psychology) Social aspects Persuasion (Rhetoric) Beeinflussung (DE-588)4005203-5 gnd |
| topic_facet | Gesellschaft Persuasion (Psychology) Social aspects Persuasion (Rhetoric) Beeinflussung Aufsatzsammlung |
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