Industriegütermarketing:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | German |
| Published: |
München
Vahlen
2003
|
| Edition: | 7., erw. und überarb. Aufl. |
| Series: | Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
|
| Subjects: | |
| Physical Description: | XXVIII, 902 S. graph. Darst. |
| ISBN: | 3800628864 |
Staff View
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Record in the Search Index
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| edition | 7., erw. und überarb. Aufl. |
| format | Book |
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| genre | (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV014705307 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T19:05:18Z |
| institution | BVB |
| isbn | 3800628864 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009970959 |
| oclc_num | 249044461 |
| open_access_boolean | |
| owner | DE-355 DE-BY-UBR DE-N2 DE-12 DE-1051 DE-703 DE-1047 DE-19 DE-BY-UBM DE-M49 DE-BY-TUM DE-573 DE-739 DE-91 DE-BY-TUM DE-91G DE-BY-TUM DE-706 DE-11 DE-525 DE-B1550 |
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| physical | XXVIII, 902 S. graph. Darst. |
| publishDate | 2003 |
| publishDateSearch | 2003 |
| publishDateSort | 2003 |
| publisher | Vahlen |
| record_format | marc |
| series2 | Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften |
| spelling | Backhaus, Klaus 1947- Verfasser (DE-588)132699699 aut Industriegütermarketing von Klaus Backhaus 7., erw. und überarb. Aufl. München Vahlen 2003 XXVIII, 902 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften Deutschland Investitionsgütermarketing - Lehrbuch Lieferanten-Kunden-Beziehung / Marketing / Industrieprodukt / Investitionsgütermarketing / Theorie Investitionsgütermarketing (DE-588)4072915-1 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Investitionsgütermarketing (DE-588)4072915-1 s DE-604 |
| spellingShingle | Backhaus, Klaus 1947- Industriegütermarketing Deutschland Investitionsgütermarketing - Lehrbuch Lieferanten-Kunden-Beziehung / Marketing / Industrieprodukt / Investitionsgütermarketing / Theorie Investitionsgütermarketing (DE-588)4072915-1 gnd |
| subject_GND | (DE-588)4072915-1 (DE-588)4123623-3 |
| title | Industriegütermarketing |
| title_auth | Industriegütermarketing |
| title_exact_search | Industriegütermarketing |
| title_full | Industriegütermarketing von Klaus Backhaus |
| title_fullStr | Industriegütermarketing von Klaus Backhaus |
| title_full_unstemmed | Industriegütermarketing von Klaus Backhaus |
| title_short | Industriegütermarketing |
| title_sort | industriegutermarketing |
| topic | Deutschland Investitionsgütermarketing - Lehrbuch Lieferanten-Kunden-Beziehung / Marketing / Industrieprodukt / Investitionsgütermarketing / Theorie Investitionsgütermarketing (DE-588)4072915-1 gnd |
| topic_facet | Deutschland Investitionsgütermarketing - Lehrbuch Lieferanten-Kunden-Beziehung / Marketing / Industrieprodukt / Investitionsgütermarketing / Theorie Investitionsgütermarketing Lehrbuch |
| work_keys_str_mv | AT backhausklaus industriegutermarketing |