The success case method: find out quickly what's working and what's not
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
San Francisco, Calif.
Berrett-Koehler
2003
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XV, 220 S. Ill. |
| ISBN: | 1576751856 |
Internformat
MARC
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| 245 | 1 | 0 | |a The success case method |b find out quickly what's working and what's not |c Robert O. Brinkerhoff |
| 264 | 1 | |a San Francisco, Calif. |b Berrett-Koehler |c 2003 | |
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| 650 | 7 | |a Mislukkingen |2 gtt | |
| 650 | 7 | |a Succes |2 gtt | |
| 650 | 4 | |a Business failures |x Research |x Methodology | |
| 650 | 4 | |a Case method | |
| 650 | 4 | |a Success in business |x Research |x Methodology | |
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Datensatz im Suchindex
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|---|---|
| adam_text | Contents
Preface vii
I What is the Success Case Method
and How Does it Work? 1
The Basic SCM Questions 6
Uses for the Success Case Approach 14
How the Success Case Method Works 16
2 The Success Case Method: Step by Step 27
The SCM Steps 29
Where the Steps Came From—
The Accidental SCM Study 40
3 Focusing and Planning a Success Case Study 47
4 Envisioning Success: Creating an Impact Model 75
The Impact Model 76
Impact Model: The Beginning or the End? 80
Creating Impact Models 84
Some Impact Model Examples 85
State Family Welfare Agency Model 87
Impact Model for Pharmaceutical Sales
Reps Using Laptops 88
Impact Model for a Beer Distributor 90
Impact Model for Home Healthcare Services 92
A Final Note on Impact Models 93
•
V
vi Contents
5 Using a Survey to Search for Best and Worst Cases 97
A High Level Look at the Survey Process 98
Alternatives to the Formal Survey 99
The Formal Success Case Survey 101
Devising a Scoring Scheme 117
Planning the Success Case Survey 122
6 Interviewing and Documenting Success Cases 133
Step 1: Analyze the Survey Responses to Identify
Potential Success Cases 134
Filling Buckets: The Protocol
Conceptual Model 141
Basic Interview Process 151
Documenting Success Cases 153
7 Communicating Credible and Compelling
Results that Tell the Story 167
The Six Major Success Case Report Conclusions 169
The Conclusion Types Illustrated 172
Building Interest in SC Study Findings 186
8 Putting the Success Case Method to Work:
Strategic Applications 191
Mining Gems from a Large And and
Mature Program 193
Salvaging Valuable Parts from a Doomed Program 194
Employing a Rapid Prototyping Approach 196
Improving a Vital Support Program 198
Providing Exemplary Role Models to Teach
and Motivate Others 199
Marketing an Initiative 200
Pinpointing the Specific Value of Soft Interventions 202
Supporting and Leveraging Pioneer Experiences 203
Your Turn 206
A A Success Case Study Final Report 209
References 213
Index 215
About the Author 219
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| illustrated | Illustrated |
| indexdate | 2024-07-09T19:04:36Z |
| institution | BVB |
| isbn | 1576751856 |
| language | English |
| lccn | 2002028007 |
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| physical | XV, 220 S. Ill. |
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| spelling | Brinkerhoff, Robert O. Verfasser aut The success case method find out quickly what's working and what's not Robert O. Brinkerhoff San Francisco, Calif. Berrett-Koehler 2003 XV, 220 S. Ill. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Bedrijfsleven gtt Mislukkingen gtt Succes gtt Business failures Research Methodology Case method Success in business Research Methodology HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009942435&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Brinkerhoff, Robert O. The success case method find out quickly what's working and what's not Bedrijfsleven gtt Mislukkingen gtt Succes gtt Business failures Research Methodology Case method Success in business Research Methodology |
| title | The success case method find out quickly what's working and what's not |
| title_auth | The success case method find out quickly what's working and what's not |
| title_exact_search | The success case method find out quickly what's working and what's not |
| title_full | The success case method find out quickly what's working and what's not Robert O. Brinkerhoff |
| title_fullStr | The success case method find out quickly what's working and what's not Robert O. Brinkerhoff |
| title_full_unstemmed | The success case method find out quickly what's working and what's not Robert O. Brinkerhoff |
| title_short | The success case method |
| title_sort | the success case method find out quickly what s working and what s not |
| title_sub | find out quickly what's working and what's not |
| topic | Bedrijfsleven gtt Mislukkingen gtt Succes gtt Business failures Research Methodology Case method Success in business Research Methodology |
| topic_facet | Bedrijfsleven Mislukkingen Succes Business failures Research Methodology Case method Success in business Research Methodology |
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