Market-driven management: how to define, develop, and deliver customer value
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Hoboken, New Jersey
Wiley
2002
|
| Edition: | 2. ed. |
| Subjects: | |
| Item Description: | Includes bibliographical references and index |
| Physical Description: | xiii, 320 S. graph. Darst. |
| ISBN: | 0471236934 |
Staff View
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV014629023 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T19:04:33Z |
| institution | BVB |
| isbn | 0471236934 |
| language | English |
| lccn | 2002011305 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009940277 |
| oclc_num | 50234993 |
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| physical | xiii, 320 S. graph. Darst. |
| publishDate | 2002 |
| publishDateSearch | 2002 |
| publishDateSort | 2002 |
| publisher | Wiley |
| record_format | marc |
| spelling | Webster, Frederick E. Verfasser aut Market-driven management how to define, develop, and deliver customer value Frederick E. Webster, Jr 2. ed. Hoboken, New Jersey Wiley 2002 xiii, 320 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Klantgerichtheid gtt Marketing gtt Consumer satisfaction Marketing Management Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Kundenorientierung (DE-588)4316837-1 gnd rswk-swf Kundenorientierung (DE-588)4316837-1 s Marketingmanagement (DE-588)4168907-0 s DE-604 |
| spellingShingle | Webster, Frederick E. Market-driven management how to define, develop, and deliver customer value Klantgerichtheid gtt Marketing gtt Consumer satisfaction Marketing Management Marketingmanagement (DE-588)4168907-0 gnd Kundenorientierung (DE-588)4316837-1 gnd |
| subject_GND | (DE-588)4168907-0 (DE-588)4316837-1 |
| title | Market-driven management how to define, develop, and deliver customer value |
| title_auth | Market-driven management how to define, develop, and deliver customer value |
| title_exact_search | Market-driven management how to define, develop, and deliver customer value |
| title_full | Market-driven management how to define, develop, and deliver customer value Frederick E. Webster, Jr |
| title_fullStr | Market-driven management how to define, develop, and deliver customer value Frederick E. Webster, Jr |
| title_full_unstemmed | Market-driven management how to define, develop, and deliver customer value Frederick E. Webster, Jr |
| title_short | Market-driven management |
| title_sort | market driven management how to define develop and deliver customer value |
| title_sub | how to define, develop, and deliver customer value |
| topic | Klantgerichtheid gtt Marketing gtt Consumer satisfaction Marketing Management Marketingmanagement (DE-588)4168907-0 gnd Kundenorientierung (DE-588)4316837-1 gnd |
| topic_facet | Klantgerichtheid Marketing Consumer satisfaction Marketing Management Marketingmanagement Kundenorientierung |
| work_keys_str_mv | AT websterfredericke marketdrivenmanagementhowtodefinedevelopanddelivercustomervalue |