Holdings: Marketing management

Marketing management: a relationship approach

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Bibliographic Details
Main Author:	Hollensen, Svend (Author)
Format:	Book
Language:	English
Published:	Harlow [u.a.] Financial Times, Prentice Hall 2003
Edition:	1. publ.
Subjects:	Management Marketing Marketing > Management Relationship marketing Relationship marketing > Case studies Beziehungsmarketing Marketingmanagement Beziehungsmanagement Fallstudiensammlung
Physical Description:	XXVI, 787 S. Ill., graph. Darst.
ISBN:	0273643789

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Record in the Search Index

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isbn	0273643789
language	English
lccn	2002070854
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physical	XXVI, 787 S. Ill., graph. Darst.
publishDate	2003
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publisher	Financial Times, Prentice Hall
record_format	marc
spellingShingle	Hollensen, Svend Marketing management a relationship approach Management gtt Marketing gtt Marketing Management Relationship marketing Relationship marketing Case studies Beziehungsmarketing (DE-588)4789127-0 gnd Marketingmanagement (DE-588)4168907-0 gnd Beziehungsmanagement (DE-588)4326109-7 gnd
subject_GND	(DE-588)4789127-0 (DE-588)4168907-0 (DE-588)4326109-7 (DE-588)4522595-3
title	Marketing management a relationship approach
title_auth	Marketing management a relationship approach
title_exact_search	Marketing management a relationship approach
title_full	Marketing management a relationship approach Svend Hollensen
title_fullStr	Marketing management a relationship approach Svend Hollensen
title_full_unstemmed	Marketing management a relationship approach Svend Hollensen
title_short	Marketing management
title_sort	marketing management a relationship approach
title_sub	a relationship approach
topic	Management gtt Marketing gtt Marketing Management Relationship marketing Relationship marketing Case studies Beziehungsmarketing (DE-588)4789127-0 gnd Marketingmanagement (DE-588)4168907-0 gnd Beziehungsmanagement (DE-588)4326109-7 gnd
topic_facet	Management Marketing Marketing Management Relationship marketing Relationship marketing Case studies Beziehungsmarketing Marketingmanagement Beziehungsmanagement Fallstudiensammlung
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THWS Schweinfurt Zentralbibliothek Lesesaal

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Call Number:	2000 QP 600 H737
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