Bamboozled at the revolution: how big media lost billions in the battle for the internet
"The tale of Old Media's misadventures in cyberspace is the story of one of the great business follies of the twentieth century, and one whose repercussions will be felt for years to come. In Bamboozled at the Revolution, John Motavalli, a media reporter who was on the front lines of this...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York
Viking
2002
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Online-Zugang: | Table of contents Inhaltsverzeichnis |
| Zusammenfassung: | "The tale of Old Media's misadventures in cyberspace is the story of one of the great business follies of the twentieth century, and one whose repercussions will be felt for years to come. In Bamboozled at the Revolution, John Motavalli, a media reporter who was on the front lines of this disaster from its earliest days, gives an account of this remarkable period in all its madness, confusion, desperation, hubris, drama, and sheer absurdity. Central to the book is his account of Time Warner, blessed with a huge catalogue of successful magazines, a flourishing cable business, and powerful movie and music interests. But its leader, Jerry Levin, was a technophile with a Vision, and he was determined to lead his company to stand astride the Internet age just as forcefully as it had dominated the age of print. Learning little from a cable debacle called Full Service Network, Levin sped ahead with Pathfinder, Time Inc.'s ill-conceived web site that promised everything but delivered practically nothing of value. When, in January 2000, Time announced that it was "merging" with AOL, most observers recognized that it was a virtual surrender - the almost inevitable culmination of years of bad business decisions." "Bamboozled at the Revolution also looks at many other companies that were led astray by the siren song of the Web and, through interviews with leading players in the field, reconstructs the heady and often ludicrous rush online. From Rupert Murdoch's stillborn Delphi to Hollywood stars eager to be in the digital vanguard to Michael Eisner's Disney making one of its rare expensive misjudgments, the book is an entertaining and frequently shocking look at irrational exuberance at its most colorful."--BOOK JACKET. |
| Beschreibung: | Includes index. |
| Beschreibung: | xvi, 334 p. 24 cm |
| ISBN: | 0670899801 |
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Datensatz im Suchindex
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| adam_text | BAMBOOZLED AT THE REVOLUTION / MOTAVALLI, JOHN : 2002
TABLE OF CONTENTS / INHALTSVERZEICHNIS
PROLOGUE: THE CHAOS ENGINEER 1
CHAPTER
1: I STAKE MY CAREER ON THE FULL-SERVICE NETWORK 9
2: PRINT DISCOVERS THE INTERNET 34
3: DO YOU KNOW THE WORLD WIDE WHATEVER? 56
4: TIME DOESN T NEED ANY HELP ONLINE 77
5: DIALING FOR DOLLARS 87
6: CAMELOT AND WEB COLLIDE 113
7: DISPATCHES FROM REUTERS ONLINE 130
8: TIME WARNER S BLACK HOLE 141
9: MAGAZINES MISS THE WEB 170
10: TV FAILS TO MASTER ITS DOMAINS 177
11: PORTAL ENVY 188
12: THE GREAT PORTAL GRAB 207
13: ALTAVISTA IN PLAY 217
14: HUB CAPS UNITE, YOU HAVE NOTHING TO LOSE BUT YOUR JOBS 229
15: TIME WARNER S SURRENDER 255
16: THE BUBBLE BURSTS 272
17: AOL EVERYWHERE 292.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
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| spelling | Motavalli, John Verfasser aut Bamboozled at the revolution how big media lost billions in the battle for the internet John Motavalli 1. publ. New York Viking 2002 xvi, 334 p. 24 cm txt rdacontent n rdamedia nc rdacarrier Includes index. "The tale of Old Media's misadventures in cyberspace is the story of one of the great business follies of the twentieth century, and one whose repercussions will be felt for years to come. In Bamboozled at the Revolution, John Motavalli, a media reporter who was on the front lines of this disaster from its earliest days, gives an account of this remarkable period in all its madness, confusion, desperation, hubris, drama, and sheer absurdity. Central to the book is his account of Time Warner, blessed with a huge catalogue of successful magazines, a flourishing cable business, and powerful movie and music interests. But its leader, Jerry Levin, was a technophile with a Vision, and he was determined to lead his company to stand astride the Internet age just as forcefully as it had dominated the age of print. Learning little from a cable debacle called Full Service Network, Levin sped ahead with Pathfinder, Time Inc.'s ill-conceived web site that promised everything but delivered practically nothing of value. When, in January 2000, Time announced that it was "merging" with AOL, most observers recognized that it was a virtual surrender - the almost inevitable culmination of years of bad business decisions." "Bamboozled at the Revolution also looks at many other companies that were led astray by the siren song of the Web and, through interviews with leading players in the field, reconstructs the heady and often ludicrous rush online. From Rupert Murdoch's stillborn Delphi to Hollywood stars eager to be in the digital vanguard to Michael Eisner's Disney making one of its rare expensive misjudgments, the book is an entertaining and frequently shocking look at irrational exuberance at its most colorful."--BOOK JACKET. Internet gtt Massamediaindustrie gtt Massenmedien Interactive television United States Internet industry United States Mass media United States Television broadcasting United States Massenmedien (DE-588)4037877-9 gnd rswk-swf Interaktives Fernsehen (DE-588)4383298-2 gnd rswk-swf Internet (DE-588)4308416-3 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Massenmedien (DE-588)4037877-9 s Internet (DE-588)4308416-3 s Interaktives Fernsehen (DE-588)4383298-2 s DE-604 http://www.loc.gov/catdir/toc/fy033/2002022969.html Table of contents LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009855626&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
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| title | Bamboozled at the revolution how big media lost billions in the battle for the internet |
| title_auth | Bamboozled at the revolution how big media lost billions in the battle for the internet |
| title_exact_search | Bamboozled at the revolution how big media lost billions in the battle for the internet |
| title_full | Bamboozled at the revolution how big media lost billions in the battle for the internet John Motavalli |
| title_fullStr | Bamboozled at the revolution how big media lost billions in the battle for the internet John Motavalli |
| title_full_unstemmed | Bamboozled at the revolution how big media lost billions in the battle for the internet John Motavalli |
| title_short | Bamboozled at the revolution |
| title_sort | bamboozled at the revolution how big media lost billions in the battle for the internet |
| title_sub | how big media lost billions in the battle for the internet |
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