Understanding women's magazines: publishing, markets and readerships
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London [u.a.]
Routledge
2003
|
| Edition: | 1. publ. |
| Subjects: | |
| Online Access: | Inhaltsverzeichnis |
| Physical Description: | XII, 190 S. Ill. |
| ISBN: | 0415216397 0415216389 |
Staff View
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Record in the Search Index
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| adam_text | C? -J3Q S UNDERSTANDING WOMEN S MAGAZINES PUBLISHING, MARKETS AND
READERSHIPS ANNA GOUGH-YATES ROUTLEDGE TAYLOR & FRANCIS CROUP LONDON AND
NEW YORK CONTENTS LIST OF FIGURES IX ACKNOWLEDGEMENTS XI INTRODUCTION 1
1 UNDERSTANDING WOMEN S MAGAZINES 6 2 POST-FORDISM, POST-FEMINISM AND
THE NEW WOMAN IN LATE TWENTIETH-CENTURY BRITAIN 26 3 THE EMPIRES
STRIKE BACK: FROM FORDISM TO POST-FORDISM IN THE BRITISH MAGAZINE
INDUSTRY 39 4 WHO S THAT GIRL?: ADVERTISING, MARKET RESEARCH AND THE
FEMALE CONSUMER IN THE 1980S 5 6 5 SERIOUSLY GLAMOROUS OR GLAMOROUSLY
SERIOUS?: WORKING OUT THE WORKING WOMAN 79 6 WHAT WOMEN WANT UNDER
THE COVERS : NEW MARKETS AND THE NEW WOMAN IN THE 1980S 95 7 MARIE
CLAIRE - C EST MOIL : MAGAZINE EDITORS, CULTURAL INTERMEDIARIES AND THE
NEW MIDDLE CLASS 118 8 DESPERATELY TWEAKING SUSAN: THE BUSINESS OF
WOMEN S MAGAZINES IN THE 1990S 132 6 CONCLUSIONS 153 NOTES 159
BIBLIOGRAPHY 166 INDEX 181 VN
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| discipline | Allgemeines Soziologie |
| edition | 1. publ. |
| era | Geschichte 1980-2000 gnd |
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| spelling | Gough-Yates, Anna Verfasser aut Understanding women's magazines publishing, markets and readerships Anna Gough-Yates 1. publ. London [u.a.] Routledge 2003 XII, 190 S. Ill. txt rdacontent n rdamedia nc rdacarrier Geschichte 1980-2000 gnd rswk-swf Frauenzeitschrift (DE-588)4155248-9 gnd rswk-swf Großbritannien (DE-588)4022153-2 gnd rswk-swf Großbritannien (DE-588)4022153-2 g Frauenzeitschrift (DE-588)4155248-9 s Geschichte 1980-2000 z DE-604 GBV Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009783507&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Gough-Yates, Anna Understanding women's magazines publishing, markets and readerships Frauenzeitschrift (DE-588)4155248-9 gnd |
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| title | Understanding women's magazines publishing, markets and readerships |
| title_auth | Understanding women's magazines publishing, markets and readerships |
| title_exact_search | Understanding women's magazines publishing, markets and readerships |
| title_full | Understanding women's magazines publishing, markets and readerships Anna Gough-Yates |
| title_fullStr | Understanding women's magazines publishing, markets and readerships Anna Gough-Yates |
| title_full_unstemmed | Understanding women's magazines publishing, markets and readerships Anna Gough-Yates |
| title_short | Understanding women's magazines |
| title_sort | understanding women s magazines publishing markets and readerships |
| title_sub | publishing, markets and readerships |
| topic | Frauenzeitschrift (DE-588)4155248-9 gnd |
| topic_facet | Frauenzeitschrift Großbritannien |
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