Vermeulen, P. A. M. (2001). Organizing product innovation in financial services: How banks and insurance companies organize their product innovation processes. Nijmegen Univ. Press.
Chicago-Zitierstil (17. Ausg.)Vermeulen, P. A. M. Organizing Product Innovation in Financial Services: How Banks and Insurance Companies Organize Their Product Innovation Processes. Nijmegen: Nijmegen Univ. Press, 2001.
MLA-Zitierstil (9. Ausg.)Vermeulen, P. A. M. Organizing Product Innovation in Financial Services: How Banks and Insurance Companies Organize Their Product Innovation Processes. Nijmegen Univ. Press, 2001.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.