Eventmarketing: Grundlagen - Rahmenbedingungen, Konzepte - Zielgruppe - Zukunft
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis Book |
| Language: | German |
| Published: |
Düsseldorf
VDM, Ed. Marketing in Wiss. und Praxis
2002
|
| Series: | Edition Marketing in Wissenschaft & Praxis
|
| Subjects: | |
| Item Description: | Hergestellt on demand. - Literaturverz. S. 181 - 190 |
| Physical Description: | 190 S. Ill. : 21 cm |
| ISBN: | 383113099X |
Staff View
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| genre_facet | Hochschulschrift |
| id | DE-604.BV014189323 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:59:15Z |
| institution | BVB |
| isbn | 383113099X |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009726002 |
| oclc_num | 76385923 |
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| physical | 190 S. Ill. : 21 cm |
| publishDate | 2002 |
| publishDateSearch | 2002 |
| publishDateSort | 2002 |
| publisher | VDM, Ed. Marketing in Wiss. und Praxis |
| record_format | marc |
| series2 | Edition Marketing in Wissenschaft & Praxis |
| spelling | Müller, Wolfgang Verfasser aut Eventmarketing Grundlagen - Rahmenbedingungen, Konzepte - Zielgruppe - Zukunft Wolfgang Müller Düsseldorf VDM, Ed. Marketing in Wiss. und Praxis 2002 190 S. Ill. : 21 cm txt rdacontent n rdamedia nc rdacarrier Edition Marketing in Wissenschaft & Praxis Hergestellt on demand. - Literaturverz. S. 181 - 190 Teilw. zugl.: München, Techn. Univ., Diss., 2001 u.d.T.: Müller, Wolfgang: Erlebnismarkt und Menschenbild Event-Marketing (DE-588)4335461-0 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Event-Marketing (DE-588)4335461-0 s DE-604 |
| spellingShingle | Müller, Wolfgang Eventmarketing Grundlagen - Rahmenbedingungen, Konzepte - Zielgruppe - Zukunft Event-Marketing (DE-588)4335461-0 gnd |
| subject_GND | (DE-588)4335461-0 (DE-588)4113937-9 |
| title | Eventmarketing Grundlagen - Rahmenbedingungen, Konzepte - Zielgruppe - Zukunft |
| title_auth | Eventmarketing Grundlagen - Rahmenbedingungen, Konzepte - Zielgruppe - Zukunft |
| title_exact_search | Eventmarketing Grundlagen - Rahmenbedingungen, Konzepte - Zielgruppe - Zukunft |
| title_full | Eventmarketing Grundlagen - Rahmenbedingungen, Konzepte - Zielgruppe - Zukunft Wolfgang Müller |
| title_fullStr | Eventmarketing Grundlagen - Rahmenbedingungen, Konzepte - Zielgruppe - Zukunft Wolfgang Müller |
| title_full_unstemmed | Eventmarketing Grundlagen - Rahmenbedingungen, Konzepte - Zielgruppe - Zukunft Wolfgang Müller |
| title_short | Eventmarketing |
| title_sort | eventmarketing grundlagen rahmenbedingungen konzepte zielgruppe zukunft |
| title_sub | Grundlagen - Rahmenbedingungen, Konzepte - Zielgruppe - Zukunft |
| topic | Event-Marketing (DE-588)4335461-0 gnd |
| topic_facet | Event-Marketing Hochschulschrift |
| work_keys_str_mv | AT mullerwolfgang eventmarketinggrundlagenrahmenbedingungenkonzeptezielgruppezukunft |