APA (7th ed.) Citation

MacKenzie, R. (2001). The relationship-based enterprise: Powering business success through customer relationship management. McGraw-Hill/Ryerson.

Chicago Style (17th ed.) Citation

MacKenzie, Ray. The Relationship-based Enterprise: Powering Business Success Through Customer Relationship Management. Toronto u.a: McGraw-Hill/Ryerson, 2001.

MLA (9th ed.) Citation

MacKenzie, Ray. The Relationship-based Enterprise: Powering Business Success Through Customer Relationship Management. McGraw-Hill/Ryerson, 2001.

Warning: These citations may not always be 100% accurate.