APA (7th ed.) Citation

Doyle, P. (2002). Marketing management and strategy (3. ed.). Financial Times, Prentice Hall.

Chicago Style (17th ed.) Citation

Doyle, Peter. Marketing Management and Strategy. 3. ed. Harlow ; Munich [u.a.]: Financial Times, Prentice Hall, 2002.

MLA (9th ed.) Citation

Doyle, Peter. Marketing Management and Strategy. 3. ed. Financial Times, Prentice Hall, 2002.