Image makers: advertising, public relations, and the ethos of advocacy
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chicago u.a.
Univ. of Chicago Press
2000
|
| Schlagworte: | |
| Beschreibung: | XII, 333 S. Ill. |
| ISBN: | 0226389162 |
Internformat
MARC
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| 100 | 1 | |a Jackall, Robert |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Image makers |b advertising, public relations, and the ethos of advocacy |c Robert Jackall and Janice M. Hirota |
| 264 | 1 | |a Chicago u.a. |b Univ. of Chicago Press |c 2000 | |
| 300 | |a XII, 333 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 650 | 7 | |a Public relations |2 gtt | |
| 650 | 7 | |a Publicité - États-Unis |2 ram | |
| 650 | 7 | |a Publieke opinie |2 gtt | |
| 650 | 7 | |a Reclame |2 gtt | |
| 650 | 4 | |a Relations publiques - États-Unis | |
| 650 | 7 | |a Relations publiques - États-Unis |2 ram | |
| 650 | 7 | |a Werbung |2 fes | |
| 650 | 7 | |a Öffentliche Meinung |2 fes | |
| 650 | 4 | |a Advertising |z United States | |
| 650 | 4 | |a Public relations |z United States | |
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| 700 | 1 | |a Hirota, Janice M |e Verfasser |4 aut | |
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Datensatz im Suchindex
| _version_ | 1804128227200860160 |
|---|---|
| any_adam_object | |
| author | Jackall, Robert Hirota, Janice M |
| author_facet | Jackall, Robert Hirota, Janice M |
| author_role | aut aut |
| author_sort | Jackall, Robert |
| author_variant | r j rj j m h jm jmh |
| building | Verbundindex |
| bvnumber | BV013437185 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5813 |
| callnumber-raw | HF5813.U6 |
| callnumber-search | HF5813.U6 |
| callnumber-sort | HF 45813 U6 |
| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)42603347 (DE-599)BVBBV013437185 |
| dewey-full | 659.0973 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.0973 |
| dewey-search | 659.0973 |
| dewey-sort | 3659.0973 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| geographic | USA fes USA |
| geographic_facet | USA |
| id | DE-604.BV013437185 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:45:53Z |
| institution | BVB |
| isbn | 0226389162 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009170601 |
| oclc_num | 42603347 |
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| owner_facet | DE-19 DE-BY-UBM DE-188 DE-Bo133 |
| physical | XII, 333 S. Ill. |
| publishDate | 2000 |
| publishDateSearch | 2000 |
| publishDateSort | 2000 |
| publisher | Univ. of Chicago Press |
| record_format | marc |
| spelling | Jackall, Robert Verfasser aut Image makers advertising, public relations, and the ethos of advocacy Robert Jackall and Janice M. Hirota Chicago u.a. Univ. of Chicago Press 2000 XII, 333 S. Ill. txt rdacontent n rdamedia nc rdacarrier Agences de publicité - États-Unis Public relations gtt Publicité - États-Unis ram Publieke opinie gtt Reclame gtt Relations publiques - États-Unis Relations publiques - États-Unis ram Werbung fes Öffentliche Meinung fes Advertising United States Public relations United States Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Ethos (DE-588)4127351-5 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf USA fes USA Werbung (DE-588)4065541-6 s Öffentlichkeitsarbeit (DE-588)4043188-5 s Ethos (DE-588)4127351-5 s DE-604 Hirota, Janice M Verfasser aut |
| spellingShingle | Jackall, Robert Hirota, Janice M Image makers advertising, public relations, and the ethos of advocacy Agences de publicité - États-Unis Public relations gtt Publicité - États-Unis ram Publieke opinie gtt Reclame gtt Relations publiques - États-Unis Relations publiques - États-Unis ram Werbung fes Öffentliche Meinung fes Advertising United States Public relations United States Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Ethos (DE-588)4127351-5 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4043188-5 (DE-588)4127351-5 (DE-588)4065541-6 |
| title | Image makers advertising, public relations, and the ethos of advocacy |
| title_auth | Image makers advertising, public relations, and the ethos of advocacy |
| title_exact_search | Image makers advertising, public relations, and the ethos of advocacy |
| title_full | Image makers advertising, public relations, and the ethos of advocacy Robert Jackall and Janice M. Hirota |
| title_fullStr | Image makers advertising, public relations, and the ethos of advocacy Robert Jackall and Janice M. Hirota |
| title_full_unstemmed | Image makers advertising, public relations, and the ethos of advocacy Robert Jackall and Janice M. Hirota |
| title_short | Image makers |
| title_sort | image makers advertising public relations and the ethos of advocacy |
| title_sub | advertising, public relations, and the ethos of advocacy |
| topic | Agences de publicité - États-Unis Public relations gtt Publicité - États-Unis ram Publieke opinie gtt Reclame gtt Relations publiques - États-Unis Relations publiques - États-Unis ram Werbung fes Öffentliche Meinung fes Advertising United States Public relations United States Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Ethos (DE-588)4127351-5 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Agences de publicité - États-Unis Public relations Publicité - États-Unis Publieke opinie Reclame Relations publiques - États-Unis Werbung Öffentliche Meinung Advertising United States Public relations United States Öffentlichkeitsarbeit Ethos USA |
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