APA (7th ed.) Citation

Ries, A., & Ries, L. (2000). The 11 immutable laws of Internet branding (1. ed.). Harper Business.

Chicago Style (17th ed.) Citation

Ries, Al, and Laura Ries. The 11 Immutable Laws of Internet Branding. 1. ed. New York, NY: Harper Business, 2000.

MLA (9th ed.) Citation

Ries, Al, and Laura Ries. The 11 Immutable Laws of Internet Branding. 1. ed. Harper Business, 2000.