Fisk, R. P., Grove, S. J., & John, J. (2000). Interactive services marketing. Houghton Mifflin.
Chicago Style (17th ed.) CitationFisk, Raymond P., Stephen J. Grove, and Joby John. Interactive Services Marketing. Boston [u.a.]: Houghton Mifflin, 2000.
MLA (9th ed.) CitationFisk, Raymond P., et al. Interactive Services Marketing. Houghton Mifflin, 2000.
Warning: These citations may not always be 100% accurate.