Principles of marketing:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Oxford [u.a.]
Oxford Univ. Press
2000
|
| Edition: | 1. publ. |
| Subjects: | |
| Physical Description: | XX, 644 S. Ill., graph. Darst. |
| ISBN: | 0198775512 |
Staff View
MARC
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Record in the Search Index
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| any_adam_object | |
| author | Palmer, Adrian |
| author_facet | Palmer, Adrian |
| author_role | aut |
| author_sort | Palmer, Adrian |
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| building | Verbundindex |
| bvnumber | BV013159133 |
| callnumber-first | H - Social Science |
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| callnumber-search | HF5415.P2343 2000 |
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 21 658.8 |
| dewey-search | 658.8 21 658.8 |
| dewey-sort | 3658.8 221 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-07-09T18:40:02Z |
| institution | BVB |
| isbn | 0198775512 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008965567 |
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| physical | XX, 644 S. Ill., graph. Darst. |
| publishDate | 2000 |
| publishDateSearch | 2000 |
| publishDateSort | 2000 |
| publisher | Oxford Univ. Press |
| record_format | marc |
| spelling | Palmer, Adrian Verfasser aut Principles of marketing Adrian Palmer 1. publ. Oxford [u.a.] Oxford Univ. Press 2000 XX, 644 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing Marketing gtt Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s DE-604 |
| spellingShingle | Palmer, Adrian Principles of marketing Marketing Marketing gtt Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4123623-3 |
| title | Principles of marketing |
| title_auth | Principles of marketing |
| title_exact_search | Principles of marketing |
| title_full | Principles of marketing Adrian Palmer |
| title_fullStr | Principles of marketing Adrian Palmer |
| title_full_unstemmed | Principles of marketing Adrian Palmer |
| title_short | Principles of marketing |
| title_sort | principles of marketing |
| topic | Marketing Marketing gtt Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Lehrbuch |
| work_keys_str_mv | AT palmeradrian principlesofmarketing |