DEbatte - Deutschland als globale Marke:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | German English |
| Veröffentlicht: |
München
Econ
1999
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | 148 S. zahlr. Ill. 24 cm |
| ISBN: | 3430172853 |
Internformat
MARC
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| 245 | 1 | 0 | |a DEbatte - Deutschland als globale Marke |c [Paul Vinogradoff]. Wolff Olins. Aus dem Engl. von Brigitte Hilgner |
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Datensatz im Suchindex
| _version_ | 1807504907917328384 |
|---|---|
| adam_text |
INHALT
VORWORT
7
1
ZUKUNFTSVISIONEN
11
2
DIE
MARKE
ALS
WERKZEUG
25
3
WARUM
GERADE
JETZT?
37
4
DAS
DEUTSCHE
PUBLIKUM
47
5
DAS
INTERNATIONALE
PUBLIKUM
59
6
DE:
EIN
SCHRITT
VORAN
71
7
IN
WESSEN
HAENDEN
LIEGT
DIE
ZUKUNFT
139 |
| any_adam_object | 1 |
| author | Vinogradoff, Paul 1854-1925 |
| author_GND | (DE-588)107641151 |
| author_facet | Vinogradoff, Paul 1854-1925 |
| author_role | aut |
| author_sort | Vinogradoff, Paul 1854-1925 |
| author_variant | p v pv |
| building | Verbundindex |
| bvnumber | BV012981027 |
| classification_rvk | AP 17420 MD 4050 MG 15070 RC 20744 |
| ctrlnum | (OCoLC)76079223 (DE-599)BVBBV012981027 |
| discipline | Allgemeines Politologie Geographie |
| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-08-16T01:16:47Z |
| institution | BVB |
| institution_GND | (DE-588)6017127-3 |
| isbn | 3430172853 |
| language | German English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008843741 |
| oclc_num | 76079223 |
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| owner_facet | DE-12 DE-19 DE-BY-UBM DE-703 DE-Aug4 DE-521 |
| physical | 148 S. zahlr. Ill. 24 cm |
| publishDate | 1999 |
| publishDateSearch | 1999 |
| publishDateSort | 1999 |
| publisher | Econ |
| record_format | marc |
| spelling | Vinogradoff, Paul 1854-1925 Verfasser (DE-588)107641151 aut DEbatte - Deutschland als globale Marke [Paul Vinogradoff]. Wolff Olins. Aus dem Engl. von Brigitte Hilgner München Econ 1999 148 S. zahlr. Ill. 24 cm txt rdacontent n rdamedia nc rdacarrier Imagewerbung (DE-588)4134968-4 gnd rswk-swf Deutschlandbild (DE-588)4011893-9 gnd rswk-swf Werbekampagne (DE-588)4134093-0 gnd rswk-swf Deutschlandbild (DE-588)4011893-9 s Imagewerbung (DE-588)4134968-4 s Werbekampagne (DE-588)4134093-0 s DE-604 Wolff-Olins (London) Sonstige (DE-588)6017127-3 oth DNB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008843741&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Vinogradoff, Paul 1854-1925 DEbatte - Deutschland als globale Marke Imagewerbung (DE-588)4134968-4 gnd Deutschlandbild (DE-588)4011893-9 gnd Werbekampagne (DE-588)4134093-0 gnd |
| subject_GND | (DE-588)4134968-4 (DE-588)4011893-9 (DE-588)4134093-0 |
| title | DEbatte - Deutschland als globale Marke |
| title_auth | DEbatte - Deutschland als globale Marke |
| title_exact_search | DEbatte - Deutschland als globale Marke |
| title_full | DEbatte - Deutschland als globale Marke [Paul Vinogradoff]. Wolff Olins. Aus dem Engl. von Brigitte Hilgner |
| title_fullStr | DEbatte - Deutschland als globale Marke [Paul Vinogradoff]. Wolff Olins. Aus dem Engl. von Brigitte Hilgner |
| title_full_unstemmed | DEbatte - Deutschland als globale Marke [Paul Vinogradoff]. Wolff Olins. Aus dem Engl. von Brigitte Hilgner |
| title_short | DEbatte - Deutschland als globale Marke |
| title_sort | debatte deutschland als globale marke |
| topic | Imagewerbung (DE-588)4134968-4 gnd Deutschlandbild (DE-588)4011893-9 gnd Werbekampagne (DE-588)4134093-0 gnd |
| topic_facet | Imagewerbung Deutschlandbild Werbekampagne |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008843741&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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