APA-Zitierstil (7. Ausg.)

Davies, A. (1995). The strategic role of marketing: Understanding why marketing should be central to your business strategy. McGraw-Hill.

Chicago-Zitierstil (17. Ausg.)

Davies, Adrian. The Strategic Role of Marketing: Understanding Why Marketing Should Be Central to Your Business Strategy. London u.a: McGraw-Hill, 1995.

MLA-Zitierstil (9. Ausg.)

Davies, Adrian. The Strategic Role of Marketing: Understanding Why Marketing Should Be Central to Your Business Strategy. McGraw-Hill, 1995.