Marketing management: an international perspective ; [case studies]
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Basingstoke [u.a.]
Macmillan
1999
|
| Edition: | 1. publ. |
| Series: | International marketing series
|
| Subjects: | |
| Online Access: | Contributor biographical information Publisher description Table of contents |
| Physical Description: | XVII, 487 S. Ill., graph. Darst. |
| ISBN: | 033375008X 0333750071 |
Staff View
MARC
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| 856 | 4 | |u http://www.loc.gov/catdir/description/hol057/99491027.html |3 Publisher description | |
| 856 | 4 | |u http://www.loc.gov/catdir/toc/hol053/99491027.html |3 Table of contents | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-008703927 | ||
Record in the Search Index
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV012798841 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:33:51Z |
| institution | BVB |
| isbn | 033375008X 0333750071 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008703927 |
| oclc_num | 247087219 |
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| physical | XVII, 487 S. Ill., graph. Darst. |
| publishDate | 1999 |
| publishDateSearch | 1999 |
| publishDateSort | 1999 |
| publisher | Macmillan |
| record_format | marc |
| series2 | International marketing series |
| spelling | Marketing management an international perspective ; [case studies] ed. by Kamran Kashani ... 1. publ. Basingstoke [u.a.] Macmillan 1999 XVII, 487 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier International marketing series Marketing -- Management -- Case studies Marketingmanagement (DE-588)4168907-0 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketingmanagement (DE-588)4168907-0 s DE-604 Kashani, Kamran Sonstige oth http://www.loc.gov/catdir/bios/hol058/99491027.html Contributor biographical information http://www.loc.gov/catdir/description/hol057/99491027.html Publisher description http://www.loc.gov/catdir/toc/hol053/99491027.html Table of contents |
| spellingShingle | Marketing management an international perspective ; [case studies] Marketing -- Management -- Case studies Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4168907-0 (DE-588)4522595-3 |
| title | Marketing management an international perspective ; [case studies] |
| title_auth | Marketing management an international perspective ; [case studies] |
| title_exact_search | Marketing management an international perspective ; [case studies] |
| title_full | Marketing management an international perspective ; [case studies] ed. by Kamran Kashani ... |
| title_fullStr | Marketing management an international perspective ; [case studies] ed. by Kamran Kashani ... |
| title_full_unstemmed | Marketing management an international perspective ; [case studies] ed. by Kamran Kashani ... |
| title_short | Marketing management |
| title_sort | marketing management an international perspective case studies |
| title_sub | an international perspective ; [case studies] |
| topic | Marketing -- Management -- Case studies Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing -- Management -- Case studies Marketingmanagement Fallstudiensammlung |
| url | http://www.loc.gov/catdir/bios/hol058/99491027.html http://www.loc.gov/catdir/description/hol057/99491027.html http://www.loc.gov/catdir/toc/hol053/99491027.html |
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