Marketing management: an international perspective ; [case studies]
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Basingstoke [u.a.]
Macmillan
1999
|
| Ausgabe: | 1. publ. |
| Schriftenreihe: | International marketing series
|
| Schlagworte: | |
| Online-Zugang: | Contributor biographical information Publisher description Table of contents |
| Beschreibung: | XVII, 487 S. Ill., graph. Darst. |
| ISBN: | 033375008X 0333750071 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV012798841 | ||
| 003 | DE-604 | ||
| 005 | 19991104 | ||
| 007 | t | ||
| 008 | 991005s1999 xxkad|| |||| 00||| eng d | ||
| 020 | |a 033375008X |9 0-333-75008-X | ||
| 020 | |a 0333750071 |9 0-333-75007-1 | ||
| 035 | |a (OCoLC)247087219 | ||
| 035 | |a (DE-599)BVBBV012798841 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 044 | |a xxk |c XA-GB | ||
| 049 | |a DE-473 |a DE-1049 |a DE-11 | ||
| 050 | 0 | |a HF5415.13.M35233 1999 | |
| 082 | 0 | |a 658.8 21 | |
| 084 | |a QP 690 |0 (DE-625)141924: |2 rvk | ||
| 245 | 1 | 0 | |a Marketing management |b an international perspective ; [case studies] |c ed. by Kamran Kashani ... |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a Basingstoke [u.a.] |b Macmillan |c 1999 | |
| 300 | |a XVII, 487 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a International marketing series | |
| 650 | 4 | |a Marketing -- Management -- Case studies | |
| 650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Kashani, Kamran |e Sonstige |4 oth | |
| 856 | 4 | |u http://www.loc.gov/catdir/bios/hol058/99491027.html |3 Contributor biographical information | |
| 856 | 4 | |u http://www.loc.gov/catdir/description/hol057/99491027.html |3 Publisher description | |
| 856 | 4 | |u http://www.loc.gov/catdir/toc/hol053/99491027.html |3 Table of contents | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-008703927 | ||
Datensatz im Suchindex
| _version_ | 1804127469339410432 |
|---|---|
| any_adam_object | |
| building | Verbundindex |
| bvnumber | BV012798841 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13.M35233 1999 |
| callnumber-search | HF5415.13.M35233 1999 |
| callnumber-sort | HF 45415.13 M35233 41999 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 690 |
| ctrlnum | (OCoLC)247087219 (DE-599)BVBBV012798841 |
| dewey-full | 658.821 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 21 |
| dewey-search | 658.8 21 |
| dewey-sort | 3658.8 221 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01592nam a2200433 c 4500</leader><controlfield tag="001">BV012798841</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">19991104 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">991005s1999 xxkad|| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">033375008X</subfield><subfield code="9">0-333-75008-X</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0333750071</subfield><subfield code="9">0-333-75007-1</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)247087219</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV012798841</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxk</subfield><subfield code="c">XA-GB</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-473</subfield><subfield code="a">DE-1049</subfield><subfield code="a">DE-11</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.13.M35233 1999</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8 21</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 690</subfield><subfield code="0">(DE-625)141924:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing management</subfield><subfield code="b">an international perspective ; [case studies]</subfield><subfield code="c">ed. by Kamran Kashani ...</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1. publ.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Basingstoke [u.a.]</subfield><subfield code="b">Macmillan</subfield><subfield code="c">1999</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XVII, 487 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">International marketing series</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing -- Management -- Case studies</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4522595-3</subfield><subfield code="a">Fallstudiensammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketingmanagement</subfield><subfield code="0">(DE-588)4168907-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Kashani, Kamran</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="856" ind1="4" ind2=" "><subfield code="u">http://www.loc.gov/catdir/bios/hol058/99491027.html</subfield><subfield code="3">Contributor biographical information</subfield></datafield><datafield tag="856" ind1="4" ind2=" "><subfield code="u">http://www.loc.gov/catdir/description/hol057/99491027.html</subfield><subfield code="3">Publisher description</subfield></datafield><datafield tag="856" ind1="4" ind2=" "><subfield code="u">http://www.loc.gov/catdir/toc/hol053/99491027.html</subfield><subfield code="3">Table of contents</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-008703927</subfield></datafield></record></collection> |
| genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV012798841 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:33:51Z |
| institution | BVB |
| isbn | 033375008X 0333750071 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008703927 |
| oclc_num | 247087219 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG DE-1049 DE-11 |
| owner_facet | DE-473 DE-BY-UBG DE-1049 DE-11 |
| physical | XVII, 487 S. Ill., graph. Darst. |
| publishDate | 1999 |
| publishDateSearch | 1999 |
| publishDateSort | 1999 |
| publisher | Macmillan |
| record_format | marc |
| series2 | International marketing series |
| spelling | Marketing management an international perspective ; [case studies] ed. by Kamran Kashani ... 1. publ. Basingstoke [u.a.] Macmillan 1999 XVII, 487 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier International marketing series Marketing -- Management -- Case studies Marketingmanagement (DE-588)4168907-0 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketingmanagement (DE-588)4168907-0 s DE-604 Kashani, Kamran Sonstige oth http://www.loc.gov/catdir/bios/hol058/99491027.html Contributor biographical information http://www.loc.gov/catdir/description/hol057/99491027.html Publisher description http://www.loc.gov/catdir/toc/hol053/99491027.html Table of contents |
| spellingShingle | Marketing management an international perspective ; [case studies] Marketing -- Management -- Case studies Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4168907-0 (DE-588)4522595-3 |
| title | Marketing management an international perspective ; [case studies] |
| title_auth | Marketing management an international perspective ; [case studies] |
| title_exact_search | Marketing management an international perspective ; [case studies] |
| title_full | Marketing management an international perspective ; [case studies] ed. by Kamran Kashani ... |
| title_fullStr | Marketing management an international perspective ; [case studies] ed. by Kamran Kashani ... |
| title_full_unstemmed | Marketing management an international perspective ; [case studies] ed. by Kamran Kashani ... |
| title_short | Marketing management |
| title_sort | marketing management an international perspective case studies |
| title_sub | an international perspective ; [case studies] |
| topic | Marketing -- Management -- Case studies Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing -- Management -- Case studies Marketingmanagement Fallstudiensammlung |
| url | http://www.loc.gov/catdir/bios/hol058/99491027.html http://www.loc.gov/catdir/description/hol057/99491027.html http://www.loc.gov/catdir/toc/hol053/99491027.html |
| work_keys_str_mv | AT kashanikamran marketingmanagementaninternationalperspectivecasestudies |