APA-Zitierstil (7. Ausg.)

Kasper, H., Helsdingen, P. v., & Vries, W. d. (1999). Services marketing management: An international perspective. Wiley.

Chicago-Zitierstil (17. Ausg.)

Kasper, Hans, Piet van Helsdingen, und Wouter de Vries. Services Marketing Management: An International Perspective. Chichester [u.a.]: Wiley, 1999.

MLA-Zitierstil (9. Ausg.)

Kasper, Hans, et al. Services Marketing Management: An International Perspective. Wiley, 1999.