Contemporary marketing research:
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Cincinnati [u.a.]
South-Western College Publ.
1998
|
| Edition: | 4. ed. |
| Subjects: | |
| Physical Description: | Getr. Zählung Ill., graph. Darst. |
| ISBN: | 0324006039 |
Staff View
MARC
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| id | DE-604.BV012567993 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:29:49Z |
| institution | BVB |
| isbn | 0324006039 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008534330 |
| oclc_num | 634009401 |
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| physical | Getr. Zählung Ill., graph. Darst. |
| publishDate | 1998 |
| publishDateSearch | 1998 |
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| publisher | South-Western College Publ. |
| record_format | marc |
| spelling | McDaniel, Carl D. 1941- Verfasser (DE-588)128647450 aut Contemporary marketing research Carl McDaniel ; Roger Gates 4. ed. Cincinnati [u.a.] South-Western College Publ. 1998 Getr. Zählung Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marktforschung (DE-588)4037630-8 gnd rswk-swf Marktforschung (DE-588)4037630-8 s DE-604 Gates, Roger Verfasser aut |
| spellingShingle | McDaniel, Carl D. 1941- Gates, Roger Contemporary marketing research Marktforschung (DE-588)4037630-8 gnd |
| subject_GND | (DE-588)4037630-8 |
| title | Contemporary marketing research |
| title_auth | Contemporary marketing research |
| title_exact_search | Contemporary marketing research |
| title_full | Contemporary marketing research Carl McDaniel ; Roger Gates |
| title_fullStr | Contemporary marketing research Carl McDaniel ; Roger Gates |
| title_full_unstemmed | Contemporary marketing research Carl McDaniel ; Roger Gates |
| title_short | Contemporary marketing research |
| title_sort | contemporary marketing research |
| topic | Marktforschung (DE-588)4037630-8 gnd |
| topic_facet | Marktforschung |
| work_keys_str_mv | AT mcdanielcarld contemporarymarketingresearch AT gatesroger contemporarymarketingresearch |