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Teleshopping: Absatz- und Programmplanung eines TV-Shoppingsenders

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Bibliographic Details
Main Author:	Gruninger-Hermann, Christian (Author)
Format:	Thesis Book
Language:	German
Published:	Stuttgart Kohlhammer 1999
Series:	Schriften zur Handelsforschung 94
Subjects:	Teleshopping Televisiestations Fernsehprogramm Electronic Shopping Fernsehsender Marketing Planung Hochschulschrift
Physical Description:	XXIII, 319 S. graph. Darst.
ISBN:	3170161261

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MARC


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689	2	3	\|a Planung \|0 (DE-588)4046235-3 \|D s
689	2		\|5 DE-604
830		0	\|a Schriften zur Handelsforschung \|v 94 \|w (DE-604)BV000002399 \|9 94
999			\|a oai:aleph.bib-bvb.de:BVB01-008525861

Record in the Search Index

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author_facet	Gruninger-Hermann, Christian
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dewey-tens	380 - Commerce, communications, transportation
discipline	Allgemeines Wirtschaftswissenschaften
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id	DE-604.BV012556292
illustrated	Illustrated
indexdate	2024-07-09T18:29:37Z
institution	BVB
isbn	3170161261
language	German
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-008525861
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physical	XXIII, 319 S. graph. Darst.
publishDate	1999
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publisher	Kohlhammer
record_format	marc
series	Schriften zur Handelsforschung
series2	Schriften zur Handelsforschung
spelling	Gruninger-Hermann, Christian Verfasser aut Teleshopping Absatz- und Programmplanung eines TV-Shoppingsenders Christian Gruninger-Hermann Stuttgart Kohlhammer 1999 XXIII, 319 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Schriften zur Handelsforschung 94 Zugl.: Köln, Univ., Diss., 1998/99 Teleshopping gtt Televisiestations gtt Teleshopping Fernsehprogramm (DE-588)4016837-2 gnd rswk-swf Electronic Shopping (DE-588)4215399-2 gnd rswk-swf Fernsehsender (DE-588)4135661-5 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Planung (DE-588)4046235-3 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Electronic Shopping (DE-588)4215399-2 s Fernsehprogramm (DE-588)4016837-2 s Planung (DE-588)4046235-3 s DE-604 Fernsehsender (DE-588)4135661-5 s Marketing (DE-588)4037589-4 s Schriften zur Handelsforschung 94 (DE-604)BV000002399 94
spellingShingle	Gruninger-Hermann, Christian Teleshopping Absatz- und Programmplanung eines TV-Shoppingsenders Schriften zur Handelsforschung Teleshopping gtt Televisiestations gtt Teleshopping Fernsehprogramm (DE-588)4016837-2 gnd Electronic Shopping (DE-588)4215399-2 gnd Fernsehsender (DE-588)4135661-5 gnd Marketing (DE-588)4037589-4 gnd Planung (DE-588)4046235-3 gnd
subject_GND	(DE-588)4016837-2 (DE-588)4215399-2 (DE-588)4135661-5 (DE-588)4037589-4 (DE-588)4046235-3 (DE-588)4113937-9
title	Teleshopping Absatz- und Programmplanung eines TV-Shoppingsenders
title_auth	Teleshopping Absatz- und Programmplanung eines TV-Shoppingsenders
title_exact_search	Teleshopping Absatz- und Programmplanung eines TV-Shoppingsenders
title_full	Teleshopping Absatz- und Programmplanung eines TV-Shoppingsenders Christian Gruninger-Hermann
title_fullStr	Teleshopping Absatz- und Programmplanung eines TV-Shoppingsenders Christian Gruninger-Hermann
title_full_unstemmed	Teleshopping Absatz- und Programmplanung eines TV-Shoppingsenders Christian Gruninger-Hermann
title_short	Teleshopping
title_sort	teleshopping absatz und programmplanung eines tv shoppingsenders
title_sub	Absatz- und Programmplanung eines TV-Shoppingsenders
topic	Teleshopping gtt Televisiestations gtt Teleshopping Fernsehprogramm (DE-588)4016837-2 gnd Electronic Shopping (DE-588)4215399-2 gnd Fernsehsender (DE-588)4135661-5 gnd Marketing (DE-588)4037589-4 gnd Planung (DE-588)4046235-3 gnd
topic_facet	Teleshopping Televisiestations Fernsehprogramm Electronic Shopping Fernsehsender Marketing Planung Hochschulschrift
volume_link	(DE-604)BV000002399
work_keys_str_mv	AT gruningerhermannchristian teleshoppingabsatzundprogrammplanungeinestvshoppingsenders

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