Peck, M. A. (1997). Integrated account management: How business-to-business marketers maximize customer loyalty and profitability. AMACON.
Chicago Style (17th ed.) CitationPeck, Mark A. Integrated Account Management: How Business-to-business Marketers Maximize Customer Loyalty and Profitability. New York: AMACON, 1997.
MLA (9th ed.) CitationPeck, Mark A. Integrated Account Management: How Business-to-business Marketers Maximize Customer Loyalty and Profitability. AMACON, 1997.
Warning: These citations may not always be 100% accurate.