Mercer, D. (1999). Marketing: The encyclopedic dictionary (1. publ.). Blackwell.
Chicago Style (17th ed.) CitationMercer, David. Marketing: The Encyclopedic Dictionary. 1. publ. Oxford [u.a.]: Blackwell, 1999.
MLA (9th ed.) CitationMercer, David. Marketing: The Encyclopedic Dictionary. 1. publ. Blackwell, 1999.
Warning: These citations may not always be 100% accurate.