Griffin, J. (1997). Customer loyalty: How to earn it, how to keep it. Jossey-Bass.
Chicago Style (17th ed.) CitationGriffin, Jill. Customer Loyalty: How to Earn It, How to Keep It. San Francisco: Jossey-Bass, 1997.
MLA (9th ed.) CitationGriffin, Jill. Customer Loyalty: How to Earn It, How to Keep It. Jossey-Bass, 1997.
Warning: These citations may not always be 100% accurate.