Messen meßbar machen: die 5 trojanischen Pferde des Messe-Marketing
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | German |
| Published: |
Neuwied ; Kriftel
Luchterhand
1998
|
| Edition: | 2. Aufl. |
| Subjects: | |
| Physical Description: | XXXI, 288 S. Ill., graph. Darst. Diskette (9 cm) und Beil. ([1] Bl.) |
| ISBN: | 3472030291 |
Staff View
MARC
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| 100 | 1 | |a Huckemann, Matthias |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Messen meßbar machen |b die 5 trojanischen Pferde des Messe-Marketing |c Matthias Huckemann ; Dieter S. TerWeiler |
| 250 | |a 2. Aufl. | ||
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Record in the Search Index
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| author | Huckemann, Matthias Ter Weiler, Dieter S. |
| author_facet | Huckemann, Matthias Ter Weiler, Dieter S. |
| author_role | aut aut |
| author_sort | Huckemann, Matthias |
| author_variant | m h mh w d s t wds wdst |
| building | Verbundindex |
| bvnumber | BV012057517 |
| classification_rvk | QP 621 |
| ctrlnum | (OCoLC)163196766 (DE-599)BVBBV012057517 |
| discipline | Wirtschaftswissenschaften |
| edition | 2. Aufl. |
| format | Book |
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| id | DE-604.BV012057517 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:20:54Z |
| institution | BVB |
| isbn | 3472030291 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008160867 |
| oclc_num | 163196766 |
| open_access_boolean | |
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| owner_facet | DE-355 DE-BY-UBR DE-473 DE-BY-UBG DE-573 DE-1047 DE-12 DE-92 DE-523 DE-188 |
| physical | XXXI, 288 S. Ill., graph. Darst. Diskette (9 cm) und Beil. ([1] Bl.) |
| publishDate | 1998 |
| publishDateSearch | 1998 |
| publishDateSort | 1998 |
| publisher | Luchterhand |
| record_format | marc |
| spelling | Huckemann, Matthias Verfasser aut Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing Matthias Huckemann ; Dieter S. TerWeiler 2. Aufl. Neuwied ; Kriftel Luchterhand 1998 XXXI, 288 S. Ill., graph. Darst. Diskette (9 cm) und Beil. ([1] Bl.) txt rdacontent n rdamedia nc rdacarrier Diskette (DE-588)4122115-1 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Messepolitik (DE-588)4114574-4 gnd rswk-swf Messe Wirtschaft (DE-588)4074745-1 gnd rswk-swf Messewirtschaft (DE-588)4756217-1 gnd rswk-swf Messemarketing (DE-588)4169498-3 gnd rswk-swf Messe Wirtschaft (DE-588)4074745-1 s Marketing (DE-588)4037589-4 s DE-604 Messemarketing (DE-588)4169498-3 s Diskette (DE-588)4122115-1 s Messewirtschaft (DE-588)4756217-1 s Messepolitik (DE-588)4114574-4 s DE-188 Ter Weiler, Dieter S. Verfasser aut |
| spellingShingle | Huckemann, Matthias Ter Weiler, Dieter S. Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing Diskette (DE-588)4122115-1 gnd Marketing (DE-588)4037589-4 gnd Messepolitik (DE-588)4114574-4 gnd Messe Wirtschaft (DE-588)4074745-1 gnd Messewirtschaft (DE-588)4756217-1 gnd Messemarketing (DE-588)4169498-3 gnd |
| subject_GND | (DE-588)4122115-1 (DE-588)4037589-4 (DE-588)4114574-4 (DE-588)4074745-1 (DE-588)4756217-1 (DE-588)4169498-3 |
| title | Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing |
| title_auth | Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing |
| title_exact_search | Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing |
| title_full | Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing Matthias Huckemann ; Dieter S. TerWeiler |
| title_fullStr | Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing Matthias Huckemann ; Dieter S. TerWeiler |
| title_full_unstemmed | Messen meßbar machen die 5 trojanischen Pferde des Messe-Marketing Matthias Huckemann ; Dieter S. TerWeiler |
| title_short | Messen meßbar machen |
| title_sort | messen meßbar machen die 5 trojanischen pferde des messe marketing |
| title_sub | die 5 trojanischen Pferde des Messe-Marketing |
| topic | Diskette (DE-588)4122115-1 gnd Marketing (DE-588)4037589-4 gnd Messepolitik (DE-588)4114574-4 gnd Messe Wirtschaft (DE-588)4074745-1 gnd Messewirtschaft (DE-588)4756217-1 gnd Messemarketing (DE-588)4169498-3 gnd |
| topic_facet | Diskette Marketing Messepolitik Messe Wirtschaft Messewirtschaft Messemarketing |
| work_keys_str_mv | AT huckemannmatthias messenmeßbarmachendie5trojanischenpferdedesmessemarketing AT terweilerdieters messenmeßbarmachendie5trojanischenpferdedesmessemarketing |