Marketing research essentials:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cincinnati, Ohio
South-Western College Publ.
1998
|
| Ausgabe: | 2. ed. |
| Schlagworte: | |
| Beschreibung: | Getr. Zählung Ill., graph. Darst. |
| ISBN: | 0538876697 |
Internformat
MARC
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| 008 | 980624s1998 ad|| |||| 00||| eng d | ||
| 020 | |a 0538876697 |9 0-538-87669-7 | ||
| 035 | |a (OCoLC)771026158 | ||
| 035 | |a (DE-599)BVBBV012020143 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-20 |a DE-11 | ||
| 084 | |a QP 611 |0 (DE-625)141908: |2 rvk | ||
| 100 | 1 | |a McDaniel, Carl D. |d 1941- |e Verfasser |0 (DE-588)128647450 |4 aut | |
| 245 | 1 | 0 | |a Marketing research essentials |c Carl McDaniel ; Roger Gates |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a Cincinnati, Ohio |b South-Western College Publ. |c 1998 | |
| 300 | |a Getr. Zählung |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing research | |
| 650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
| 655 | 7 | |8 1\p |0 (DE-588)4151278-9 |a Einführung |2 gnd-content | |
| 689 | 0 | 0 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
| 689 | 0 | |8 2\p |5 DE-604 | |
| 700 | 1 | |a Gates, Roger |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-008135846 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804126618405306368 |
|---|---|
| any_adam_object | |
| author | McDaniel, Carl D. 1941- Gates, Roger |
| author_GND | (DE-588)128647450 |
| author_facet | McDaniel, Carl D. 1941- Gates, Roger |
| author_role | aut aut |
| author_sort | McDaniel, Carl D. 1941- |
| author_variant | c d m cd cdm r g rg |
| building | Verbundindex |
| bvnumber | BV012020143 |
| classification_rvk | QP 611 |
| ctrlnum | (OCoLC)771026158 (DE-599)BVBBV012020143 |
| discipline | Wirtschaftswissenschaften |
| edition | 2. ed. |
| format | Book |
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| genre | 1\p (DE-588)4151278-9 Einführung gnd-content |
| genre_facet | Einführung |
| id | DE-604.BV012020143 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:20:19Z |
| institution | BVB |
| isbn | 0538876697 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008135846 |
| oclc_num | 771026158 |
| open_access_boolean | |
| owner | DE-20 DE-11 |
| owner_facet | DE-20 DE-11 |
| physical | Getr. Zählung Ill., graph. Darst. |
| publishDate | 1998 |
| publishDateSearch | 1998 |
| publishDateSort | 1998 |
| publisher | South-Western College Publ. |
| record_format | marc |
| spelling | McDaniel, Carl D. 1941- Verfasser (DE-588)128647450 aut Marketing research essentials Carl McDaniel ; Roger Gates 2. ed. Cincinnati, Ohio South-Western College Publ. 1998 Getr. Zählung Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing research Marktforschung (DE-588)4037630-8 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content Marktforschung (DE-588)4037630-8 s 2\p DE-604 Gates, Roger Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | McDaniel, Carl D. 1941- Gates, Roger Marketing research essentials Marketing research Marktforschung (DE-588)4037630-8 gnd |
| subject_GND | (DE-588)4037630-8 (DE-588)4151278-9 |
| title | Marketing research essentials |
| title_auth | Marketing research essentials |
| title_exact_search | Marketing research essentials |
| title_full | Marketing research essentials Carl McDaniel ; Roger Gates |
| title_fullStr | Marketing research essentials Carl McDaniel ; Roger Gates |
| title_full_unstemmed | Marketing research essentials Carl McDaniel ; Roger Gates |
| title_short | Marketing research essentials |
| title_sort | marketing research essentials |
| topic | Marketing research Marktforschung (DE-588)4037630-8 gnd |
| topic_facet | Marketing research Marktforschung Einführung |
| work_keys_str_mv | AT mcdanielcarld marketingresearchessentials AT gatesroger marketingresearchessentials |