Systematic new product development:
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York [u.a.]
Wiley
1978
|
| Subjects: | |
| Physical Description: | VII, 173 S.: Ill. |
| ISBN: | 0470263288 |
Staff View
MARC
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| 264 | 1 | |a New York [u.a.] |b Wiley |c 1978 | |
| 300 | |a VII, 173 S.: Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 650 | 4 | |a Diversification in industry | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a New products | |
| 650 | 0 | 7 | |a Produktinnovation |0 (DE-588)4047346-6 |2 gnd |9 rswk-swf |
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| 700 | 1 | |a Kemp, Philip |e Verfasser |4 aut | |
| 700 | 1 | |a Cook, Jeremy |d 1933- |e Verfasser |0 (DE-588)120275872 |4 aut | |
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Record in the Search Index
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|---|---|
| any_adam_object | |
| author | Douglas, Gordon Kemp, Philip Cook, Jeremy 1933- |
| author_GND | (DE-588)120275872 |
| author_facet | Douglas, Gordon Kemp, Philip Cook, Jeremy 1933- |
| author_role | aut aut aut |
| author_sort | Douglas, Gordon |
| author_variant | g d gd p k pk j c jc |
| building | Verbundindex |
| bvnumber | BV011906115 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.125 |
| callnumber-search | HF5415.125 |
| callnumber-sort | HF 45415.125 |
| callnumber-subject | HF - Commerce |
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| ctrlnum | (OCoLC)3706344 (DE-599)BVBBV011906115 |
| dewey-full | 658.5/75 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.5/75 |
| dewey-search | 658.5/75 |
| dewey-sort | 3658.5 275 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV011906115 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T18:18:20Z |
| institution | BVB |
| isbn | 0470263288 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008046466 |
| oclc_num | 3706344 |
| open_access_boolean | |
| owner | DE-945 |
| owner_facet | DE-945 |
| physical | VII, 173 S.: Ill. |
| publishDate | 1978 |
| publishDateSearch | 1978 |
| publishDateSort | 1978 |
| publisher | Wiley |
| record_format | marc |
| spelling | Douglas, Gordon Verfasser aut Systematic new product development Gordon Douglas, Philip Kemp and Jeremy Cook New York [u.a.] Wiley 1978 VII, 173 S.: Ill. txt rdacontent n rdamedia nc rdacarrier Diversification in industry Marketing New products Produktinnovation (DE-588)4047346-6 gnd rswk-swf Produktinnovation (DE-588)4047346-6 s DE-604 Kemp, Philip Verfasser aut Cook, Jeremy 1933- Verfasser (DE-588)120275872 aut |
| spellingShingle | Douglas, Gordon Kemp, Philip Cook, Jeremy 1933- Systematic new product development Diversification in industry Marketing New products Produktinnovation (DE-588)4047346-6 gnd |
| subject_GND | (DE-588)4047346-6 |
| title | Systematic new product development |
| title_auth | Systematic new product development |
| title_exact_search | Systematic new product development |
| title_full | Systematic new product development Gordon Douglas, Philip Kemp and Jeremy Cook |
| title_fullStr | Systematic new product development Gordon Douglas, Philip Kemp and Jeremy Cook |
| title_full_unstemmed | Systematic new product development Gordon Douglas, Philip Kemp and Jeremy Cook |
| title_short | Systematic new product development |
| title_sort | systematic new product development |
| topic | Diversification in industry Marketing New products Produktinnovation (DE-588)4047346-6 gnd |
| topic_facet | Diversification in industry Marketing New products Produktinnovation |
| work_keys_str_mv | AT douglasgordon systematicnewproductdevelopment AT kempphilip systematicnewproductdevelopment AT cookjeremy systematicnewproductdevelopment |