Advertising:
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York [u.a.]
McGraw-Hill
1962
|
| Series: | McGraw-Hill Series in Marketing and Advertising
|
| Subjects: | |
| Physical Description: | XII,590 S.m.Taf. |
Staff View
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV011869103 | ||
| 003 | DE-604 | ||
| 005 | 20240410 | ||
| 007 | t | ||
| 008 | 980403s1962 |||| 00||| eng d | ||
| 035 | |a (OCoLC)700214 | ||
| 035 | |a (DE-599)BVBBV011869103 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-19 |a DE-188 | ||
| 050 | 0 | |a HF5823 | |
| 082 | 0 | |a 659.1 | |
| 084 | |a QP 630 |0 (DE-625)141916: |2 rvk | ||
| 100 | 1 | |a Wright, John S. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Advertising |c John S. Wright ; Daniel S. Warner* |
| 264 | 1 | |a New York [u.a.] |b McGraw-Hill |c 1962 | |
| 300 | |a XII,590 S.m.Taf. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a McGraw-Hill Series in Marketing and Advertising | |
| 650 | 4 | |a Advertising | |
| 650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Werbung |0 (DE-588)4065541-6 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Warner, Daniel Sidney |d 1842-1895 |e Verfasser |0 (DE-588)120477092 |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-008018765 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Record in the Search Index
| _version_ | 1804126455803674624 |
|---|---|
| any_adam_object | |
| author | Wright, John S. Warner, Daniel Sidney 1842-1895 |
| author_GND | (DE-588)120477092 |
| author_facet | Wright, John S. Warner, Daniel Sidney 1842-1895 |
| author_role | aut aut |
| author_sort | Wright, John S. |
| author_variant | j s w js jsw d s w ds dsw |
| building | Verbundindex |
| bvnumber | BV011869103 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5823 |
| callnumber-raw | HF5823 |
| callnumber-search | HF5823 |
| callnumber-sort | HF 45823 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 630 |
| ctrlnum | (OCoLC)700214 (DE-599)BVBBV011869103 |
| dewey-full | 659.1 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 |
| dewey-search | 659.1 |
| dewey-sort | 3659.1 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV011869103 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T18:17:44Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008018765 |
| oclc_num | 700214 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM DE-188 |
| owner_facet | DE-19 DE-BY-UBM DE-188 |
| physical | XII,590 S.m.Taf. |
| publishDate | 1962 |
| publishDateSearch | 1962 |
| publishDateSort | 1962 |
| publisher | McGraw-Hill |
| record_format | marc |
| series2 | McGraw-Hill Series in Marketing and Advertising |
| spelling | Wright, John S. Verfasser aut Advertising John S. Wright ; Daniel S. Warner* New York [u.a.] McGraw-Hill 1962 XII,590 S.m.Taf. txt rdacontent n rdamedia nc rdacarrier McGraw-Hill Series in Marketing and Advertising Advertising Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s 1\p DE-604 Warner, Daniel Sidney 1842-1895 Verfasser (DE-588)120477092 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Wright, John S. Warner, Daniel Sidney 1842-1895 Advertising Advertising Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065541-6 |
| title | Advertising |
| title_auth | Advertising |
| title_exact_search | Advertising |
| title_full | Advertising John S. Wright ; Daniel S. Warner* |
| title_fullStr | Advertising John S. Wright ; Daniel S. Warner* |
| title_full_unstemmed | Advertising John S. Wright ; Daniel S. Warner* |
| title_short | Advertising |
| title_sort | advertising |
| topic | Advertising Werbung (DE-588)4065541-6 gnd |
| topic_facet | Advertising Werbung |
| work_keys_str_mv | AT wrightjohns advertising AT warnerdanielsidney advertising |