APA (7th ed.) Citation

Usunier, J. (1997). Marketing across cultures (2. ed., [Nachdr.].). Prentice Hall.

Chicago Style (17th ed.) Citation

Usunier, Jean-Claude. Marketing Across Cultures. 2. ed., [Nachdr.]. London [u.a.]: Prentice Hall, 1997.

MLA (9th ed.) Citation

Usunier, Jean-Claude. Marketing Across Cultures. 2. ed., [Nachdr.]. Prentice Hall, 1997.